Map out your GTM strategy for your business with Perplexity Comet

A go-to-market strategy is basically your game plan for launching something new. It’s about knowing who your customers are, what problem you’re solving for them, and why your product or service is the best choice. From there, you figure out your pricing, decide which channels you’ll use to reach people, and set some goals to track how things are going. Having this plan in place keeps you focused and gives your launch a much better shot at success.

But that’s a lot of work. You’d need professionals to draft an initial plan that outlines GTM strategies for your product. What is better than AI to help you map out a GTM strategy? There are multiple AI tools available, but Perplexity Comet is different, especially when you want to draft your vision and your approach to help marketing teams understand exactly what you want.

This tutorial teaches you how to use Perplexity Comet to understand and map out a Go-to-market strategy that can act as a springboard for ideas and plans that might help your product stand out in the market. We’ll show you how to access Perplexity Comet, access successful GTM strategies in your notebook in Notebook LM, and write a prompt for Perplexity to access your notes in the notebook and draft a tight and responsive GTM strategy for your product.

By the end of this tutorial, you'll be able to:

• Gather your ideas in a notebook
•  Dig into market segmentation using Perplexity Comet
• Generate marketing strategy and promotions
• Plan your launch and operation

Let’s get right into it!