SEO is usually described as the long game. It takes time, consistency, and a lot of iteration. Ranking for competitive keywords on Google is hard, especially when everyone is fighting for the same spots. Marketers spend hours adjusting pages, rewriting content, and chasing backlinks just to move up a few positions. Off-page SEO is still tough, but the on-page side has changed. With AI, optimizing structure, intent, and content quality is no longer a guessing game. You can move faster, test smarter, and remove a lot of the manual grind.
It’s not like digital marketers are not trying to get ranked higher in SERPs, but the amount of competition for a keyword these days might give nightmares to Rand Fishkin. As most digital marketers know, on-page SEO is the first and most important step in getting ranked in Google SERPs.
In this tutorial, we will guide you on how to use Claude Cowork to optimize your website for content and visibility. We will show you how to analyze your competition’s weaknesses, do a full schema audit for your business, identify less competitive keywords, do a full keyword research, and analyze your own keywords.
Surely, you might be able to save thousands of dollars on technical SEO by following this ultra-useful guide.
This tutorial teaches you how to:
Get started with Claude Cowork
Analyze your competition’s weaknesses
Perform a full schema audit for your online business
Identify less competitive keywords
Do a full keyword research
Analyze your own keywords and get suggestions
Let’s dive right in!

