Product launches are anxiety-filled events that test your strategy and patience. To mitigate some of this stress and increase your chances of success, a thorough understanding of your competitive landscape is crucial. You can utilize Perplexity's new task automation feature to streamline the daunting task of competitor analysis, providing invaluable insights that inform your product positioning, marketing strategies, and overall market entry.
Perplexity unveiled its innovative 'Tasks' capability, allowing you to program AI-driven prompts for autonomous execution on a predefined cadence, whether daily, weekly, or at custom intervals. This groundbreaking feature transforms repetitive research into effortless automation, handling everything from vigilant competitor monitoring and comprehensive market news scanning to in-depth SWOT analyses, all without requiring manual intervention.
In this tutorial, we'll guide you through using Perplexity's new search task automation feature to define competitor analysis objectives, identify key competitors, set up automated tasks, and retrieve and review results.
By the end of this tutorial, you'll be able to:
- Define the competitor analysis objective
- Identify key competitors
- Set up automated tasks
- Retrieve and review results
Let's dive in right away!
