Prompt Library

Stop Staring at a Blank Screen. Start Marketing Faster with ChatGPT.

35 copy-paste prompts

35 field-tested prompts that handle the heavy lifting so you can focus on strategy, creative direction, and results that actually move the needle.

Content Marketing

Blog Post Outline from a Single Keyword

Create a detailed blog post outline targeting the keyword "[primary keyword]". The audience is [target audience] and the goal is [goal, e.g., generate leads / educate / build authority]. Include a compelling H1, at least 6 H2 sections with 2-3 bullet points each describing what to cover, a suggested meta description under 155 characters, and 3 internal linking opportunities related to [your niche].

Generates a publish-ready blog outline with SEO structure, so you skip the blank-page problem and go straight to drafting.

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Pro tip: Feed the outline back into ChatGPT section by section for higher-quality drafts instead of asking it to write the entire post at once.

Repurpose a Blog Post into Multiple Formats

Take the following blog post and repurpose it into 5 different content assets: (1) a LinkedIn carousel script with 8-10 slides, (2) a Twitter/X thread of 7 tweets, (3) a 60-second video script for Instagram Reels or TikTok, (4) a newsletter summary paragraph under 100 words, and (5) 3 quote graphics with pull-quotes from the text. Blog post: "[paste blog post or summary]". Maintain the original voice which is [describe tone, e.g., conversational and data-driven].

Turns one piece of content into five distribution-ready assets, maximizing the ROI of every article you publish.

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Pro tip: Include your brand voice guidelines in the prompt to keep every format consistent.

Content Calendar for the Next 30 Days

Build a 30-day content calendar for a [type of business] targeting [audience]. Our primary marketing channels are [channels, e.g., blog, LinkedIn, email newsletter]. Include a publishing date, content title, format (blog / video / infographic / social post), target keyword or topic, and a one-sentence brief for each piece. Align the calendar with these business goals: [list 2-3 goals]. Mix educational, promotional, and engagement content in a ratio of roughly 60/20/20.

Produces a structured month of content ideas mapped to your goals, channels, and audience so planning takes minutes not hours.

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Pro tip: Add seasonal events, product launches, or industry conferences relevant to your month to make the calendar even more actionable.

Case Study Narrative from Raw Data

Write a compelling case study using the following details. Client: [client name or anonymized descriptor]. Industry: [industry]. Challenge: [describe the problem they faced]. Solution: [what you provided]. Results: [key metrics and outcomes]. Structure it with these sections: headline, executive summary (2 sentences), the challenge, the solution, results with highlighted metrics, and a closing client quote (draft a plausible one I can get approved). Keep the tone [tone, e.g., professional but not stuffy] and the total length under 600 words.

Transforms bullet-point results into a narrative case study ready for your website or sales deck.

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Pro tip: Always get the client to approve or rewrite the fabricated quote before publishing.

Lead Magnet Topic Brainstorm

Suggest 10 lead magnet ideas for a [type of business] whose ideal customer is [describe ICP: role, pain points, goals]. For each idea, provide: the title, the format (checklist / template / mini-course / ebook / toolkit), a one-line hook that would appear on a landing page, and an estimate of effort to create (low / medium / high). Prioritize ideas that solve an immediate, specific problem rather than broad educational content.

Gives you a prioritized list of lead magnet concepts tailored to your audience so you build something people actually download.

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Pro tip: Pick the idea rated low effort and highest specificity first to validate demand before investing in bigger assets.

Comparison Article Framework

Write a comparison article outline for "[Your Product] vs [Competitor Product]" targeting [audience]. Include an objective-sounding introduction, a feature-by-feature comparison table covering [list 6-8 features], a section on pricing differences, a "who is each tool best for" section, and a conclusion with a clear but not aggressive recommendation. The tone should feel balanced and trustworthy. Add a FAQ section with 4 questions people searching this comparison would ask.

Creates the skeleton for a high-converting comparison page that ranks for "[X] vs [Y]" keywords.

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Pro tip: Being genuinely fair about competitor strengths builds more trust (and conversions) than a one-sided teardown.

Email Marketing

Welcome Email Sequence (5 Emails)

Write a 5-email welcome sequence for new subscribers of [business name], a [type of business]. The subscriber signed up via [lead magnet or signup incentive]. Email 1: deliver the promised resource and set expectations. Email 2 (Day 2): share our origin story and brand values. Email 3 (Day 4): provide a high-value educational tip related to [topic]. Email 4 (Day 6): include social proof (suggest types of testimonials or data points to feature). Email 5 (Day 8): make a soft CTA toward [desired action, e.g., book a demo / start a trial / shop]. For each email, write the subject line, preview text, and full body copy. Keep each email under 200 words. Tone: [describe tone].

Produces a complete onboarding sequence that nurtures new subscribers from signup to first conversion.

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Pro tip: A/B test the subject lines of Email 1 and Email 5 since those have the biggest impact on open rates and revenue.

Re-engagement Campaign for Inactive Subscribers

Write a 3-email re-engagement sequence for subscribers who have not opened an email in [timeframe, e.g., 90 days]. Business: [business name], which sells [product/service]. Email 1: a "we miss you" angle with a compelling reason to come back (mention a new feature, piece of content, or exclusive offer). Email 2 (3 days later): a value-first email sharing the single best resource we published recently. Email 3 (5 days later): a final "should we part ways?" email giving them a clear opt-out with a last-chance incentive. For each email, include subject line (under 50 characters), preview text, and body copy under 150 words.

Recovers lapsed subscribers or cleans your list, either of which improves deliverability and engagement rates.

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Pro tip: Segment your inactive list by how they originally signed up to personalize Email 1 even further.

Product Launch Announcement Email

Write a product launch email announcing [product/feature name] for [company name]. The product solves [core problem] for [target audience]. Key benefits: [list 3 benefits]. Launch offer: [any special pricing, bonus, or early-access detail]. Structure: attention-grabbing subject line (and 2 alternatives), a brief hook paragraph, 3 benefit-focused sections with one sentence each, social proof placeholder, a primary CTA button text, and a P.S. line with urgency. Keep total body under 250 words. Tone: [excited but not hypey / professional / casual].

Creates a launch email that communicates value quickly and drives clicks without reading like a wall of text.

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Pro tip: Send to your most engaged segment first, measure performance, then refine before blasting to the full list.

Weekly Newsletter Template

Create a reusable newsletter template for [business/brand name] that I can fill in each week. The newsletter goes to [audience description] and covers [topics]. Structure it with: (1) a one-line personal intro or commentary on a trending topic, (2) the main story or insight of the week in 3-4 sentences, (3) a "3 quick links" section with placeholder titles and one-line descriptions, (4) a "tool or resource of the week" slot, and (5) a closing CTA that rotates between [list 2-3 CTAs]. Also provide 3 subject line formulas I can reuse by swapping in the weekly topic.

Gives you a repeatable framework so your weekly newsletter takes 30 minutes to produce instead of 3 hours.

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Pro tip: Consistency in format trains readers to know where to look, which increases engagement over time.

Cart Abandonment Email Sequence

Write a 3-email cart abandonment sequence for [ecommerce store name] selling [product category]. Email 1 (sent 1 hour after abandonment): a friendly reminder with no discount, focus on the product benefits and a direct link back to cart. Email 2 (sent 24 hours later): address the top 2 objections for [product category] (guess likely objections and handle them), include a customer review placeholder. Email 3 (sent 48 hours later): create urgency with a [discount amount or free shipping] offer valid for 24 hours. For each email provide subject line, preview text, body under 120 words, and CTA button text.

Recovers abandoned revenue with a proven three-touch sequence that escalates from reminder to incentive.

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Pro tip: Avoid offering discounts in Email 1 because many abandoners will convert with just a reminder, preserving your margins.

B2B Cold Email with Personalization Slots

Write a cold outreach email for [your company] selling [product/service] to [target role, e.g., VP of Marketing at SaaS companies]. Include personalization placeholders for [company name], [specific observation about their company], and [relevant metric or trigger event]. The email should be under 100 words, open with a line referencing their specific situation (not a generic compliment), state one clear value proposition backed by a proof point, and end with a low-friction CTA (not "book a 30-minute call"). Also write 2 follow-up emails (sent at Day 3 and Day 7), each under 60 words, with different angles.

Produces a concise outreach sequence with built-in personalization hooks so each email feels crafted, not blasted.

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Pro tip: The [specific observation] placeholder is the single biggest driver of reply rates. Spend your time there, not on wordsmithing the rest.

Social Media

LinkedIn Thought Leadership Post

Write a LinkedIn post about [topic or insight] from the perspective of a [your role] in [your industry]. Use the hook-story-lesson format: start with a bold or counterintuitive opening line that stops the scroll, share a brief personal anecdote or observation in 3-4 sentences, then deliver 3 actionable takeaways as a numbered list. End with a question to drive comments. Keep it under 200 words. Do not use hashtags in the body, but suggest 3 to add at the end. Tone: [conversational / authoritative / vulnerable].

Creates a LinkedIn post using the format that consistently performs best on the platform for engagement and reach.

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Pro tip: The first line must work even when truncated in the feed preview. Test by reading only the first 10 words.

Instagram Carousel Content Script

Create an Instagram carousel (8 slides) about "[topic]" for [target audience]. Slide 1: bold hook headline (max 8 words) and subtext. Slides 2-7: one key point per slide with a short heading and 1-2 sentences of supporting text. Slide 8: summary + CTA (follow for more / save this post / link in bio to [resource]). Also write the caption: start with a hook sentence, expand on the value in 2-3 lines, end with a CTA and relevant hashtags (10-15). Target audience cares about [pain points or interests].

Produces a complete carousel script with caption, ready to hand off to a designer or drop into Canva.

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Pro tip: Carousels with a "save-worthy" educational angle get 3x more saves than inspirational quotes, which boosts the algorithm.

Twitter/X Thread from a Key Insight

Turn this insight into a Twitter/X thread of 8-10 tweets: "[paste your core insight or argument]". Tweet 1 must be a compelling hook that works standalone and includes an implicit promise of value. Tweets 2-9 should each make one point, use concrete examples or data where possible, and flow logically. The final tweet should summarize the key takeaway and include a CTA to [follow / visit link / reply]. Keep each tweet under 280 characters. Avoid starting tweets with "Thread:" or numbering them.

Converts a single idea into a structured thread optimized for engagement, shareability, and follower growth.

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Pro tip: Post the thread between 8-10am in your audience timezone. Quote-tweet your own first tweet 4 hours later to resurface it.

Short-Form Video Script (Reels/TikTok/Shorts)

Write a 45-60 second video script about "[topic]" for [platform: TikTok / Instagram Reels / YouTube Shorts]. Target audience: [describe]. Structure: Hook (first 3 seconds, must create curiosity or pattern-interrupt), Problem (briefly state what the viewer struggles with), Solution (your tip, hack, or insight in 2-3 clear steps), Payoff (the result they will get), CTA (follow for part 2 / comment your answer / check link in bio). Include on-screen text suggestions for each section and any B-roll or visual direction notes. Tone: [energetic / calm and authoritative / humorous].

Creates a tightly structured short-form video script with visual cues, ready for filming or handing to a creator.

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Pro tip: Film 3 different hooks for the same script and test which gets the best 3-second retention before distributing widely.

Community Engagement Reply Templates

Generate 10 reply templates I can use when engaging with comments and DMs on [platform] for [brand/business]. Create templates for these scenarios: (1) someone asks about pricing, (2) a positive testimonial comment, (3) a complaint or negative feedback, (4) a question about how the product works, (5) someone comparing us to a competitor, (6) a collaboration or partnership inquiry, (7) someone asking for a discount, (8) a general compliment, (9) a feature request, (10) someone sharing our content. Each reply should be under 50 words, sound human (not corporate), and where appropriate, guide the conversation toward [CTA: DM, link, booking page]. Brand voice: [describe].

Gives your team a playbook for fast, on-brand responses to the 10 most common social interactions.

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Pro tip: Personalize each template with the person name and reference their specific comment before sending.

Social Media Bio Optimization

Write 5 variations of a [platform: Instagram / LinkedIn / Twitter/X / TikTok] bio for [brand or personal brand]. Our target audience is [audience]. We want to communicate: (1) what we do in plain language, (2) who we help, (3) a proof point or credibility marker: [e.g., "helped 500+ clients" / "featured in Forbes"], and (4) a CTA. Constraints: [character limit for the platform]. Include emoji suggestions where they add clarity (not decoration). For each variation, note the strategic angle (authority / relatability / curiosity / direct response).

Optimizes your social profile bio to convert profile visitors into followers or link clicks.

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Pro tip: Change your bio CTA monthly to match your current campaign or launch for better click-through rates.

SEO

Keyword Cluster Map for a Topic

Build a keyword cluster map for the topic "[main topic]" in the [industry] space. Identify 1 pillar page keyword and 8-10 cluster keywords grouped by search intent (informational, commercial, transactional). For each keyword, suggest: the target page type (blog post / landing page / comparison page / guide), an estimated difficulty level (low / medium / high), and a working title. Also map out the internal linking structure showing how cluster pages should link to the pillar and to each other. My site is [brief description of your site and current authority level].

Creates a topical authority roadmap that shows exactly which pages to build and how to interlink them.

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Pro tip: Start by publishing the cluster pages with low difficulty first. They build topical authority that makes ranking the pillar page easier.

SEO-Optimized Meta Tags for Multiple Pages

Write unique SEO title tags and meta descriptions for the following [number] pages on my [type of] website. For each page, I will give you the URL, primary keyword, and a brief description of the page content. Title tag requirements: under 60 characters, primary keyword near the front, include brand name "[brand]" at the end separated by a pipe. Meta description requirements: 150-155 characters, include primary keyword naturally, contain a clear value proposition and a CTA verb (discover, learn, get, try). Pages: [list pages with their keyword and description].

Batch-produces meta tags that are the right length, keyword-optimized, and written to maximize click-through rate.

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Pro tip: Check your current CTR in Google Search Console before and 30 days after updating to measure the actual impact.

Content Brief for an SEO Article

Create a detailed content brief for an article targeting the keyword "[target keyword]" with a secondary keyword of "[secondary keyword]". Include: recommended word count, search intent analysis, a suggested H1 and 3 alternative H1s, a full outline with H2s and H3s, key questions to answer (from People Also Ask and related searches), 5 semantically related terms to include naturally, a list of 3 competing URLs to analyze, internal linking suggestions to [existing pages on my site], and a recommended featured snippet strategy (paragraph / list / table). The article is for [describe your site and audience].

Produces a comprehensive brief that a writer can follow to create content with the best chance of ranking on page one.

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Pro tip: Manually review the top 3 competing URLs and add any unique angles they miss. That content gap is your ranking edge.

Schema Markup Generator for Key Pages

Generate JSON-LD schema markup for a [page type: product page / FAQ page / article / local business / how-to guide] with the following details: [provide page-specific details like name, description, author, date, FAQ questions, product price, business address, etc.]. Include the most relevant schema types for SEO visibility (e.g., Article + FAQPage, Product + AggregateRating + FAQ). Make sure the markup is valid according to Google structured data guidelines and includes all recommended (not just required) properties. Output clean, minified JSON-LD wrapped in the appropriate script tag.

Creates ready-to-paste structured data markup that can earn rich snippets and improve your SERP appearance.

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Pro tip: Test every schema block in Google Rich Results Test before deploying to catch errors that could prevent rich snippets.

Internal Linking Audit Recommendations

I have a website about [topic/niche] with the following key pages and their target keywords: [list 10-15 pages with URLs and target keywords]. Analyze this structure and recommend: (1) which pages should link to which other pages and with what anchor text, (2) any orphan page risks (pages that likely receive no internal links), (3) suggested hub pages that should serve as topical authority centers, (4) anchor text variations to avoid over-optimization, and (5) a priority list of the 10 most impactful internal links to add first. Assume I have a blog with roughly [number] published posts on [topics].

Maps out a strategic internal linking plan that distributes authority to your most important pages.

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Pro tip: Implement the top 10 priority links first and track ranking changes for those pages over 4-6 weeks before doing the full audit.

Local SEO Google Business Profile Optimization

Optimize my Google Business Profile for [business name], a [type of business] located in [city, state]. Services offered: [list main services]. Target customers: [describe local audience]. Write: (1) a 750-character business description using local keywords naturally, (2) 10 Google Business posts (mix of offers, updates, and events) each under 300 words with a CTA, (3) a list of 15 relevant categories (primary and secondary), (4) 10 Q&A entries to pre-populate with keyword-rich answers, and (5) a review response template for 5-star, 3-star, and 1-star reviews that includes local keywords naturally.

Comprehensive Google Business Profile content that improves local pack rankings and conversion from local searches.

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Pro tip: Post to your Google Business Profile weekly. Businesses that post regularly see 5x more profile views on average.

Ad Copy

Google Ads Copy Variations

Write 5 Google Search ad variations for [product/service] targeting the keyword "[primary keyword]". Each ad should include: 3 headlines (max 30 characters each), 2 descriptions (max 90 characters each), and a display path suggestion. Variation 1: benefit-focused. Variation 2: problem-agitation. Variation 3: social proof angle. Variation 4: urgency/scarcity. Variation 5: question-based. Our unique selling points are: [list 3 USPs]. CTA should drive to [landing page goal]. Include relevant ad extensions suggestions (sitelinks, callouts, structured snippets).

Produces five strategically different ad variations to test, each using a proven copywriting angle within Google character limits.

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Pro tip: Run all 5 variations simultaneously in the same ad group and let Google auto-optimize after 100 clicks per variation.

Facebook/Instagram Ad Copy Suite

Write 4 Facebook/Instagram ad copy variations for [product/service] targeting [audience demographics and interests]. Include for each: primary text (3 variations: short under 125 chars, medium 125-250 chars, long 250-400 chars), headline (under 40 chars), description (under 30 chars), and CTA button recommendation (Shop Now / Learn More / Sign Up / Get Offer). Angle 1: storytelling (mini customer story). Angle 2: direct response (problem-solution-CTA). Angle 3: social proof (stats and testimonials). Angle 4: curiosity gap. Our offer: [describe offer]. Landing page: [describe what the landing page covers].

Creates a full testing matrix of ad copy across different lengths and psychological angles for Meta ads.

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Pro tip: Test the short primary text first. If it converts, you do not need the longer versions and your cost per result will often be lower.

YouTube Ad Script (Pre-Roll)

Write a 30-second YouTube pre-roll ad script for [product/service] targeting [audience]. The viewer can skip after 5 seconds, so structure it: Seconds 0-5 (the hook): open with a pattern-interrupt or bold claim that makes them not skip. Seconds 5-15: state the core problem and agitate it briefly. Seconds 15-25: present the solution and key benefit with one proof point. Seconds 25-30: clear CTA with urgency. Include direction notes for visuals, tone of voice, and pacing. Also write a companion 15-second bumper ad version that is non-skippable, covering only the hook and CTA.

Produces a tightly paced video ad script optimized for the 5-second skip threshold that kills most YouTube ads.

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Pro tip: The 0-5 second hook must work with the sound off too, since many viewers have muted autoplay. Include on-screen text direction.

Landing Page Headline and CTA Testing

Generate 10 headline variations and 8 CTA button text variations for a landing page selling [product/service] to [target audience]. The page goal is [conversion goal: sign up / purchase / book demo / download]. Group the headlines into: 3 benefit-driven, 3 pain-point-driven, 2 curiosity-based, 2 social-proof-based. For each headline, write a supporting subheadline (1 sentence). For the CTAs, vary between action-oriented, value-oriented, and urgency-oriented phrasing. Also suggest 3 combinations of headline + subheadline + CTA that you predict will perform best together, with a brief rationale for each.

Gives you a structured A/B testing roadmap for the two highest-impact elements on any landing page.

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Pro tip: Test headlines before CTAs. A headline change can swing conversion rates by 30% or more while CTA changes typically move them 5-10%.

Retargeting Ad Sequence by Funnel Stage

Design a 3-stage retargeting ad copy sequence for [product/service]. Stage 1 (visited site, did not engage): write 2 ad copy variations focused on brand awareness and value proposition. Stage 2 (engaged with content or viewed product): write 2 ad copy variations addressing top objections for [product type] and including social proof. Stage 3 (added to cart or started signup but did not convert): write 2 ad copy variations with urgency, a specific offer ([discount/bonus/guarantee]), and a direct CTA. For each ad, include: primary text (under 150 chars), headline, and image/creative direction suggestion. Platform: [Facebook / Google Display / both].

Creates a funnel-aware retargeting sequence that matches the message to the prospect warmth level for better ROAS.

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Pro tip: Set frequency caps of 3-4 impressions per week per stage. More than that causes ad fatigue and negative brand sentiment.

Marketing Strategy

Go-to-Market Plan for a New Product

Create a go-to-market plan for launching [product name], a [product description] for [target market]. Include: (1) Target audience definition with 2 detailed ICPs (role, company size, pain points, buying triggers), (2) Positioning statement using the format "For [target] who [need], [product] is a [category] that [key benefit]. Unlike [competitor], we [differentiator].", (3) Pricing strategy recommendation with rationale, (4) Channel strategy prioritizing 3 channels with expected CAC for each, (5) Pre-launch timeline (8 weeks) with weekly milestones, (6) Launch week activities, (7) Post-launch 90-day metrics to track with target benchmarks. Our budget is approximately [budget] and team size is [number].

Produces a structured GTM plan that you can present to stakeholders or use as a working roadmap for your launch.

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Pro tip: Focus 80% of your launch budget on the single highest-confidence channel rather than spreading thin across all three.

Competitive Analysis Framework

Build a competitive analysis for [your product/service] against these competitors: [list 3-5 competitors]. For each competitor, analyze: (1) their core value proposition in one sentence, (2) pricing model and approximate price points, (3) top 3 strengths, (4) top 3 weaknesses or gaps, (5) their primary marketing channels and estimated spend level (low/medium/high), (6) customer sentiment summary (what reviews praise and complain about). Then provide: a positioning opportunity map showing where we can differentiate, 3 messaging angles competitors are not using, and a SWOT summary for our own product. Base this on publicly available information about [your product details].

Creates a structured competitive landscape view that reveals positioning gaps and messaging opportunities.

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Pro tip: Update this analysis quarterly. Competitor positioning shifts faster than most teams realize.

Customer Persona Deep Dive

Create a detailed buyer persona for [product/service] based on these known customer attributes: [list what you know: industry, role, company size, common pain points]. Build out: (1) Demographic profile (role, seniority, team size, reporting structure), (2) Psychographic profile (career goals, fears, values, how they define success), (3) A day-in-the-life narrative showing when and how they encounter the problem we solve, (4) Their buying journey: trigger event, information sources they trust, evaluation criteria, common objections, decision process and stakeholders involved, (5) 5 verbatim quotes they would say about their problem (written as realistic soundbites), (6) Top 3 channels to reach them with estimated message frequency.

Goes beyond basic demographics to create a persona with buying psychology and journey details you can actually use for targeting.

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Pro tip: Validate the persona against 5 real customer interviews. Fix whatever does not match before building campaigns around it.

Marketing Budget Allocation Model

Recommend a marketing budget allocation for [company type] with a total annual marketing budget of [amount]. Our goals for the year are: [list 2-3 goals with target metrics]. Current channels and their performance: [list channels with rough CAC and ROAS if known]. Team: [describe team size and capabilities]. Create: (1) a percentage-based allocation across channels with dollar amounts, (2) rationale for each allocation, (3) expected outcomes per channel (leads, revenue, awareness metrics), (4) quarterly adjustment triggers (what signals should cause us to reallocate), (5) a "if budget gets cut by 30%" contingency version, and (6) a "if budget increases by 50%" scaling version. Prioritize ROI-positive channels but include a testing budget for experiments.

Provides a data-informed budget framework with built-in flexibility so you can adapt without starting from scratch.

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Pro tip: Allocate 10-15% as an experimentation budget. Channels that work today may saturate, and you need pipeline for the next winner.

Quarterly OKRs for the Marketing Team

Draft quarterly OKRs (Objectives and Key Results) for a [size] marketing team at a [stage: startup / growth / enterprise] [type of company]. Our company-level goals this quarter are: [list company goals]. The marketing team consists of: [list roles]. Create 3-4 objectives with 3-4 key results each. Each key result must be measurable with a specific target number, have a clear owner from the team roles listed, and be achievable within the quarter. Include: the current baseline metric (suggest a realistic one if I do not provide it), the target, and the primary initiative or project that will drive each key result. Also flag any dependencies on other teams.

Creates actionable OKRs tied to company goals with ownership and baselines, not vague aspirational statements.

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Pro tip: If you hit 100% of every OKR, they were too easy. Aim for 70-80% achievement on stretch goals.

Marketing Experiment Prioritization

I have the following marketing experiment ideas and need help prioritizing them using an ICE framework (Impact, Confidence, Ease, each scored 1-10). Experiments: [list 8-12 experiment ideas with a brief description of each]. For each experiment, score it on: Impact (potential revenue or growth impact if it works), Confidence (how sure we are it will work based on data or precedent), and Ease (how quickly and cheaply we can run it). Provide the ICE score, a ranked priority list, a recommended test design for the top 3 (hypothesis, success metric, minimum sample size, test duration), and a suggested "kill criteria" for when to stop an experiment that is not working.

Turns a messy backlog of marketing ideas into a scored, prioritized roadmap with test plans for the top opportunities.

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Pro tip: Run the top-scored experiment immediately rather than waiting to plan all of them. Speed of learning beats thoroughness of planning.

Frequently Asked Questions

No, and that is not the goal. ChatGPT excels at accelerating specific tasks like drafting copy, brainstorming ideas, building frameworks, and structuring data. It cannot replace human judgment on brand voice, strategic priorities, creative direction, or relationship building. The marketers who get the best results use ChatGPT to handle the time-consuming first drafts and repetitive work so they can focus on the high-value decisions that actually require human expertise.
Start by providing explicit voice guidelines in your prompt: describe the tone (e.g., conversational but authoritative), include words you always use and words you avoid, and paste 2-3 examples of existing copy that nails your voice. For ongoing work, create a reusable "brand voice prompt" that you prepend to every request. The more specific you are (say "write like a smart friend giving advice" instead of "be professional"), the closer the output will match your voice.
These prompts work with any large language model including Claude, Gemini, Copilot, and others. The principles of good prompting (clear context, specific constraints, defined output format) are universal. You may see slight differences in output style between models, but the structure and quality of results will be comparable. Feel free to use whichever AI tool your workflow is built around.
Always verify three things before publishing AI-generated marketing content: factual accuracy (statistics, claims, and competitor information), brand and legal compliance (disclaimers, trademark usage, and regulatory language for your industry), and tone alignment (read it aloud to catch anything that sounds robotic or off-brand). For SEO content, validate keyword placement and search intent manually. Treat ChatGPT output as a strong first draft that needs a human editing pass, not a finished product.
Review and refine your prompts quarterly or whenever you notice output quality declining. As AI models are updated, some prompts that worked well may need adjustment. More importantly, your marketing strategy evolves (new audiences, products, brand positioning), and your prompts should evolve with it. Keep a prompt library document where you save versions that performed well, note what you changed and why, and track which prompts consistently produce outputs that need the least editing.

Want to go deeper?

These prompts are just the beginning. Learn the full workflow with step-by-step video courses on our academy.