Sales Script Prompts for Cold Calls, Discovery, Demos, and Closes
20 ChatGPT prompts for sales scripts: cold call openers, discovery frameworks, demo scripts, objection handling, closing techniques — B2B and B2C that convert.
In short: This page contains 20 copy-paste ready prompts, organized into 4 categories with a description and pro tip for each. The first 15 prompts are free instantly — no signup needed. Hand-curated and tested by the AI Academy team.
Opening + Cold
4 promptsCold Call Opener
1/20Cold call opener. Prospect: [describe]. Product: [describe]. Include: permission-based opener, relevance hook, value tease, question to engage, respect-time close. Professional not pushy.
Writes cold call openers.
Pro tip: Cold call: first 20 seconds = make or break. "Do you have 30 seconds?" > launching into pitch. Permission-based = respect.
Voicemail Script
2/20Cold voicemail script. Prospect: [describe]. Include: name + company, specific reason calling, value proposition brief, callback request, clear number, under 30 seconds. Brief actionable.
Writes cold voicemail scripts.
Pro tip: Voicemails: short + specific. 20-30 seconds max. Clear reason + specific callback action. Generic = deleted immediately.
Cold Email Opener
3/20Cold email opening paragraph. Prospect: [describe]. Include: personalization (research-based), relevance to their situation, value tease, question or next step. Attention-grabbing.
Writes cold email openers.
Pro tip: Cold email: first sentence critical. Subject + first line visible in preview. Personalization signals human; pitch signals spam.
LinkedIn DM Sequence
4/20LinkedIn DM sequence. Prospect: [describe]. Include: connection request message, post-connection DM, follow-up, value DM, final reach out. 4-5 touches respectful.
Structures LinkedIn DM sequences.
Pro tip: LinkedIn DMs: connection first (warm), value second (engagement), ask last (earned). Pitch on connection = ignored. Build context first.
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Discovery
4 promptsDiscovery Call Framework
5/20Discovery call framework. Meeting: [30/45 min]. Include: opening, agenda setting, their current state questions, pain points exploration, impact quantification, decision process, next steps. MEDDPICC or BANT.
Structures discovery calls.
Pro tip: Discovery: ask + listen > present. 70% them talking, 30% you. Most salespeople reverse ratio; under-qualify prospects.
Pain Discovery Questions
6/20Pain discovery questions. Industry: [describe]. Include: 10 questions uncovering problems, cost of status quo, impact on their goals, urgency signals, stakeholder involvement. Diagnostic.
Develops pain discovery questions.
Pro tip: Pain questions: impact quantification critical. "What does this problem cost annually?" > "Is this a problem?" Quantified pain = urgency.
Budget + Authority Questions
7/20Budget + authority discovery. Include: budget allocation process, decision maker identification, purchase timeline, evaluation criteria, competing priorities. Qualification deep.
Qualifies budget + authority.
Pro tip: B+A questions: direct respectful. "Who else weighs in on decisions like this?" > "Who's the decision maker?" Less threatening; same info.
Decision Process Mapping
8/20Map prospect decision process. Include: stakeholders + roles, evaluation steps, timeline, approval process, competing options considered, champion identification. Navigate complexity.
Maps decision processes.
Pro tip: Decision mapping: enterprise deals require. Champion (internal advocate) + economic buyer + users + influencers. Identify all; engage appropriately.
Demo + Presentation
4 promptsProduct Demo Script
9/20Product demo script. Product: [describe]. Prospect needs: [describe]. Include: recap of their needs, demo narrative (solution to their problem), key features + their benefits, proof points, call to action. Prospect-specific.
Scripts product demos.
Pro tip: Great demos = their story not your product tour. "You said X problem; here's how we solve it" > "Here are all our features." Relevance = engagement.
Discovery-to-Demo Transition
10/20Transition discovery to demo. Include: summarize their needs back (understanding confirmed), preview demo focus (their specific pain addressed), set expectations, engage their participation. Smooth bridge.
Transitions discovery to demo smoothly.
Pro tip: Transition: confirm understanding. "Based on what you shared about X, I'll focus on Y aspects most relevant. Sound good?" Permission = engagement.
Sales Presentation Script
11/20Sales presentation script. Audience: [describe]. Include: executive attention-grabber, their business challenge, solution overview, proof + case study, ROI framing, clear ask. Concise compelling.
Scripts sales presentations.
Pro tip: Sales presentations: executive-focused. Business impact > feature details. 10 slides > 50. One key insight per slide.
Trial + POC Structure
12/20Trial or POC structure. Prospect: [describe]. Include: success criteria agreed upfront, timeline, support provided, evaluation checkpoints, path to decision. Structured evaluation.
Structures trials + POCs.
Pro tip: Trials without success criteria = deals lost. "What would make this a success for you?" upfront + checkpoints + clear path to decision.
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Objections + Close
4 promptsObjection Handling Framework
13/20Objection handling script. Common objection: [price / timing / competitor / no budget]. Include: acknowledge, understand, reframe, evidence, ask for agreement. LAER or similar framework.
Structures objection handling.
Pro tip: Objections: acknowledge before answer. "I hear you on budget..." > "But here's the value..." Feeling heard = open to response.
Price Objection Handling
14/20Handle price objection. Prospect: [describe]. Include: acknowledge concern, understand what "too expensive" means (budget vs value), reframe value, demonstrate ROI, address objection specifically. Not defensive.
Handles price objections.
Pro tip: Price objections often = value mismatch. "Compared to what?" reveals real concern. Budget issue = different handling than value skepticism.
Competitor Objection
15/20Handle competitor objection. Competitor: [name]. Include: respect competitor, differentiation points, specific advantages for their use case, proof points, no competitor bashing. Professional.
Handles competitor objections.
Pro tip: Competitor objections: praise them + differentiate. "X is great for general use; we're purpose-built for companies like yours." No bashing.
Closing Techniques
16/20Closing techniques for [situation]. Include: assumed close, alternative close, summary close, urgency close (legitimate), trial close throughout. Natural progression.
Scripts closing techniques.
Pro tip: Closing: not event; process. Trial closes throughout call ("does this make sense?") small yeses. Big close = accumulation of small agreements.
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