ChatGPT Prompts for Video Marketing

<context> I run video marketing for [BRAND], a [INDUSTRY] company selling [PRODUCT] to [TARGET_AUDIENCE]. Our goals this quarter are [GOALS, e.g. awareness, demo signups]. We currently publish on [PLATFORM(S)]. </context> <task> 1. Propose 4-6 content pillars that map to the buyer journey (awareness, consideration, decision, retention). 2. For each pillar, define the audience intent, the emotional angle, and 3 example video concepts with working titles. 3. Recommend a format (long-form, short, ad, explainer) and primary platform for each concept. 4. Map each pillar to a specific business goal and the metric that proves it worked. 5. Output as a table: Pillar | Intent | Concept | Format | Platform | Goal | KPI. </task>

<context> Brand: [BRAND]. We can produce [N] videos per week with a team of [TEAM_SIZE]. Our pillars are [PILLARS]. Key dates this quarter: [LAUNCHES/EVENTS/SEASONAL]. </context> <task> 1. Build a 12-week publishing calendar balancing pillars so no single theme dominates. 2. For each slot specify: working title, format, platform, hook angle, and CTA. 3. Cluster related videos into mini-series or sequels to drive binge-watching. 4. Align high-effort flagship videos with launch/event dates and fill gaps with low-effort repurposed clips. 5. Flag which videos can be batch-filmed in one session to save production time. </task>

<context> Brand: [BRAND]. Target audience: [TARGET_AUDIENCE]. We are deciding whether to invest more in [PLATFORM]. Current performance: [METRICS or "starting fresh"]. </context> <task> 1. Profile where [TARGET_AUDIENCE] actually watches video and in what mindset on each platform. 2. Assess fit between our [PRODUCT] and [PLATFORM]: format norms, watch behavior, discovery mechanics. 3. Recommend the top 2 platforms to prioritize and 1 to deprioritize, with reasoning. 4. For each recommended platform, define the ideal video length, posting cadence, and success metric. 5. List 3 risks of over-investing in the wrong platform. </task>

<context> Brand: [BRAND]. We want a recurring video series about [TOPIC] for [TARGET_AUDIENCE] on [PLATFORM]. </context> <task> 1. Generate 3 distinct series concepts, each with a memorable name, premise, and format. 2. For each, define the repeatable episode structure (cold open, segment beats, recurring CTA). 3. Outline the first 6 episodes with titles and one-line angles. 4. Explain why each concept would keep viewers subscribing and returning. 5. Recommend the one concept with the best effort-to-retention ratio and justify it. </task>

<context> Brand: [BRAND] in [INDUSTRY]. Main video competitors: [COMPETITOR_1], [COMPETITOR_2], [COMPETITOR_3]. Our audience: [TARGET_AUDIENCE]. </context> <task> 1. Infer each competitor's likely video strategy from their formats, topics, and cadence. 2. Identify 5 content gaps — topics or angles on [TOPIC] that they under-serve. 3. For each gap, propose a video concept that we could own and a reason we are credible. 4. Highlight any format (e.g. shorts, explainers) where we could differentiate. 5. Rank the 5 gaps by opportunity size vs. production difficulty. </task>

<context> Brand: [BRAND]. Video topic: [TOPIC]. Target length: [LENGTH] minutes. Audience: [TARGET_AUDIENCE]. Desired outcome: [GOAL/CTA]. </context> <task> 1. Write a full script with a 0-15 second hook, a promise of payoff, and a reason to stay. 2. Structure the body into 3-5 clearly labeled segments with smooth transitions. 3. Add [B-ROLL] and [ON-SCREEN TEXT] cues in brackets where they reinforce a point. 4. Insert one mid-roll re-hook to retain viewers past the halfway drop-off. 5. End with a specific CTA tied to [GOAL] and a teaser to the next video. 6. Write conversational, spoken-word language — short sentences, no jargon. </task>

<context> Brand: [BRAND]. Platform: [PLATFORM]. Topic: [TOPIC]. Max length: [SECONDS] seconds. Audience: [TARGET_AUDIENCE]. </context> <task> 1. Open with a 0-2 second pattern-interrupt hook that creates an open loop. 2. Deliver one single idea — cut everything that is not the payoff. 3. Write the script as voiceover lines with matching on-screen captions for each beat. 4. Pace beats every 2-3 seconds; mark where the visual changes. 5. End with a loop-back line or a fast CTA that fits the platform's norms. 6. Keep total spoken words under [SECONDS x 2.5]. </task>

<context> Brand: [BRAND]. Product: [PRODUCT]. Platform: [PLATFORM]. Ad length: [SECONDS]s. Audience: [TARGET_AUDIENCE]. Primary pain: [PAIN_POINT]. Offer: [OFFER]. </context> <task> 1. Open with a problem-aware hook calling out [PAIN_POINT] in the first 3 seconds. 2. Agitate the cost of the problem, then introduce [PRODUCT] as the mechanism. 3. Show one concrete proof point (result, demo, or social proof). 4. State the [OFFER] and a single, urgent CTA. 5. Write 2 variations: one emotional, one logical. 6. Add [VISUAL] direction for each line and keep claims defensible. </task>

<context> Brand: [BRAND]. We need an explainer for [PRODUCT/FEATURE]. Audience: [TARGET_AUDIENCE], who currently believe [MISCONCEPTION]. Length: [LENGTH]. </context> <task> 1. Start by naming the problem [PRODUCT] solves in plain language, no brand-speak. 2. Use a simple analogy or metaphor to make the core concept click. 3. Walk through how it works in 3 numbered steps a beginner can follow. 4. Address the [MISCONCEPTION] head-on with a clear correction. 5. Close with the single before/after transformation and a soft CTA. 6. Mark where a screen-recording or animation should appear. </task>

<context> Brand: [BRAND]. This is a talking-head video sales letter for [PRODUCT] aimed at [TARGET_AUDIENCE]. Goal: [GOAL]. Target length: [LENGTH]. </context> <task> 1. Open with a bold claim or callout that earns the next 30 seconds. 2. Establish credibility and the stakes of not solving [PAIN_POINT]. 3. Tell a short origin or discovery story that frames [PRODUCT]. 4. Present the offer with stacked value, then handle the top 3 objections. 5. Build to a clear, repeated CTA with a reason to act now. 6. Output as a beat-by-beat outline with suggested timestamps and teleprompter-ready lines for the hook and CTA. </task>

<context> Brand: [BRAND]. Video topic: [TOPIC]. Platform: [PLATFORM]. Audience: [TARGET_AUDIENCE]. The payoff of the video is: [PAYOFF]. </context> <task> 1. Write 10 distinct opening hooks for the first 3 seconds, each under 12 words. 2. Cover varied hook types: question, bold claim, contrarian, curiosity gap, stat, callout, before/after, mistake, story open, demonstration. 3. Label each with its type and the emotion it triggers. 4. Ensure each hook honestly previews [PAYOFF] (no clickbait that the video cannot deliver). 5. Recommend the 3 strongest for [PLATFORM] and explain why. </task>

<context> Brand: [BRAND]. Here is the script (or beat list) for a [LENGTH] video on [TOPIC]: [PASTE SCRIPT]. Audience: [TARGET_AUDIENCE]. </context> <task> 1. Predict the 3 most likely drop-off points in this script and why viewers leave there. 2. For each, suggest a specific fix: a re-hook, open loop, pattern interrupt, or pace change. 3. Identify any slow intro or throat-clearing that should be cut entirely. 4. Recommend where to add an open loop early that only resolves near the end. 5. Return an edited beat list with the retention fixes inserted and labeled. </task>

<context> Brand: [BRAND]. Video topic: [TOPIC]. Key points covered: [POINT_1], [POINT_2], [POINT_3]. Audience: [TARGET_AUDIENCE]. </context> <task> 1. Write 3 open loops that can be planted in the first 30 seconds and paid off later. 2. For each loop, specify where it opens and where it resolves in the video. 3. Suggest transitional lines that tease the next segment without spoiling it. 4. Ensure loops feel rewarding, not manipulative, when they resolve. 5. Output as: Loop | Open line | Payoff line | Placement. </task>

<context> Brand: [BRAND]. Video topic: [TOPIC]. Platform: [PLATFORM]. Working title: [TITLE]. Audience: [TARGET_AUDIENCE]. </context> <task> 1. Propose 3 thumbnail concepts (subject, expression, text overlay, color contrast) that create curiosity. 2. For each thumbnail, write the spoken hook that pays off the promise it makes. 3. Ensure the title, thumbnail, and hook tell one coherent story with no bait-and-switch. 4. Suggest 3 short thumbnail text overlays under 4 words each. 5. Recommend the strongest title + thumbnail + hook combo and explain the click logic. </task>

<context> Brand: [BRAND]. Format: [FORMAT, e.g. talking head, screen share]. Topic: [TOPIC]. Audience: [TARGET_AUDIENCE]. </context> <task> 1. List 10 pattern interrupts suited to our [FORMAT] (cuts, zooms, b-roll, sound effects, props, location changes, text pops). 2. For each, explain the moment it works best and the retention problem it solves. 3. Recommend an interrupt cadence (how many seconds between changes) for [PLATFORM]. 4. Flag which interrupts are cheap to execute with a small team. 5. Output as: Interrupt | Best moment | Effort | Why it works. </task>