20 Claude Prompts for Marketing That Use Claude's Full Power

<context> I'm a [role, e.g. content marketer] at [company] in the [industry] space. Our target audience is [describe audience]. Our primary content channels are [blog/LinkedIn/newsletter/etc.]. </context> <task> Create a 30-day content calendar with the following for each piece: 1. Working title 2. Content format (blog post, carousel, thread, newsletter) 3. Target keyword or topic cluster 4. Hook or angle (why someone would click) 5. CTA aligned to [our goal: leads/signups/awareness] </task> <constraints> - Mix formats: 40% educational, 30% thought leadership, 20% case-study-driven, 10% promotional - No generic topics — every piece should have a specific, defensible angle - Space promotional content so it never appears back-to-back </constraints> <format> Return as a markdown table grouped by week. Include a "Theme" row at the start of each week. </format>

<context> I have a [blog post/landing page/email sequence] about [topic]. The current performance: [describe metrics — traffic, conversion rate, bounce rate, etc.]. Target audience: [describe]. </context> <task> Analyze this content and provide: 1. What's working and why (be specific — cite sentences or sections) 2. What's underperforming and why 3. A rewritten version of the weakest section 4. 3 headline alternatives ranked by clarity 5. One structural change that would improve engagement </task> <constraints> - Base your analysis on copywriting principles, not just opinions - Don't suggest adding fluff or filler — every change should earn its place - Keep the original voice and tone </constraints> Here's the content: [paste your content here]

<context> I have a [blog post/whitepaper/podcast transcript/video script] that performed well. I want to repurpose it across multiple channels without sounding repetitive. </context> <task> Take this content and create 5 derivative pieces: 1. A LinkedIn post (hook + insight + CTA, under 1300 characters) 2. A Twitter/X thread (7-10 tweets, each standalone valuable) 3. An email newsletter section (150 words, conversational tone) 4. A carousel script (8 slides: hook, 5 points, summary, CTA) 5. A short-form video script (60 seconds, spoken word) </task> <constraints> - Each format should feel native to its platform — not a copy-paste resize - Preserve the core insight but change the angle for each - The LinkedIn post should NOT start with "I" </constraints> Here's the source content: [paste content here]

<context> My company is [company] in the [industry] space. Our main competitors are [competitor 1], [competitor 2], and [competitor 3]. Our blog/content hub is at [URL]. Their content hubs are at [URLs]. </context> <task> Based on common content strategies in [industry], identify: 1. Topics our competitors likely cover that we don't 2. Angles we could own that competitors are missing 3. Content formats they use that we should test 4. 5 specific content pieces I should create this month, with working titles and reasoning </task> <constraints> - Focus on topics where we can credibly add unique value — not just gap-filling - Prioritize by business impact, not just search volume - Be specific about WHY each recommendation matters </constraints> <format> Use headers for each section. For the 5 content pieces, format as a numbered list with: Title | Format | Why This Wins. </format>

<context> We're launching [product/feature] on [date]. Target audience: [describe]. The key value proposition is [what it does for them]. Price point: [price]. We have [size] email list. </context> <task> Write a 4-email launch sequence: 1. Teaser (3 days before) — build curiosity without revealing everything 2. Launch day — announce with clear value prop and urgency 3. Social proof (day 2) — address objections with proof 4. Last chance (day 4) — scarcity/deadline-driven close For each email, provide: - Subject line (under 50 characters) - Preview text (under 90 characters) - Full email body - Primary CTA button text </task> <constraints> - No ALL CAPS, no excessive punctuation, no clickbait - Each email should work as a standalone piece (not everyone opens every email) - Tone: [professional/casual/urgent — pick one] - Keep body under 200 words per email </constraints>

<context> I have a segment of [number] email subscribers who haven't opened an email in [timeframe]. Our brand is [describe brand/product]. The last thing they engaged with was [topic/offer]. </context> <task> Write a 3-email win-back sequence: 1. "We miss you" (soft, value-first — give them a reason to care again) 2. "Here's what you missed" (highlight 3 best pieces of content/offers since they went cold) 3. "Should we part ways?" (final email — let them self-select out or stay) For each email, provide subject line, preview text, and body. </task> <constraints> - No guilt-tripping or passive-aggressive tone - Email 3 must include a clear unsubscribe CTA alongside a "keep me subscribed" CTA - Keep each email under 150 words - Sound human — not like a marketing automation sequence </constraints>

<context> I run a [weekly/biweekly] newsletter about [topic] for [audience]. Current open rate: [X%]. Current click rate: [X%]. Subscriber count: [number]. </context> <task> Write this week's newsletter edition: - Topic: [this week's topic] - Include: one main insight, one actionable takeaway, one curated resource - Subject line: 3 options ranked by open-rate potential - Preview text for each subject line </task> <constraints> - Total length: 400-500 words (respect people's time) - Write like a smart friend sharing something useful, not a brand broadcasting - First sentence must hook — no "Happy Tuesday" or "Hope you're well" - End with a question that drives replies (boosts deliverability) </constraints> <format> Structure: Hook → Main insight → Actionable takeaway → Curated resource → Reply prompt </format>

<task> Generate 10 email subject lines for the following email: - Email topic: [describe] - Audience: [describe] - Goal: [opens/clicks/replies] Group them by psychological trigger: - Curiosity (2 options) - Urgency (2 options) - Specificity (2 options) - Social proof (2 options) - Contrarian (2 options) For each, note: the trigger used, predicted open rate (relative: higher/average/lower than typical), and what makes it work. </task> <constraints> - All under 50 characters (mobile-friendly) - No spam trigger words (free, act now, limited time) - No emojis unless the brand voice uses them - Each should be meaningfully different — not just word swaps </constraints>

<context> I'm a [role] at [company]. I want to share my perspective on [topic/trend] based on [my experience/data/observation]. My LinkedIn audience is primarily [describe]. </context> <task> Write a LinkedIn post that: 1. Opens with a hook that stops the scroll (not "I" as the first word) 2. Shares one specific, defensible opinion or insight 3. Backs it up with a concrete example or data point 4. Ends with a question or CTA that drives comments </task> <constraints> - Under 1300 characters (optimal for LinkedIn) - Use line breaks for readability (1-2 sentences per paragraph) - No hashtags in the body — add 3-5 relevant ones at the bottom - Sound like a real person with conviction, not a content marketer - No "Here's the thing:" or "Let me tell you something:" openers </constraints>

<context> I want to turn this insight into a Twitter/X thread: [describe your insight or paste source content]. My audience on X is [describe]. </context> <task> Write a 7-10 tweet thread: - Tweet 1: Hook that creates curiosity (must work standalone in the timeline) - Tweets 2-8: One idea per tweet, building on the previous - Tweet 9: Summary or key takeaway - Final tweet: CTA (follow, reply, bookmark, or link) </task> <constraints> - Each tweet under 280 characters - Each tweet should be valuable on its own (people drop off mid-thread) - Use concrete numbers, examples, or quotes — no abstract fluff - No "Thread 🧵" opener — start with the hook directly - Include a "retweet-worthy" tweet in position 3 or 4 </constraints>

<task> Create an Instagram carousel (8-10 slides) about [topic] for [audience]. Slide structure: 1. Cover slide: Hook headline (curiosity or bold claim) 2. Problem slide: The pain point or misconception 3-7. Solution slides: One actionable point per slide 8. Summary slide: Key takeaway in one sentence 9. CTA slide: What to do next (save, share, follow, link in bio) </task> <constraints> - Each slide: headline (under 8 words) + supporting text (under 30 words) - Write for scanning — people swipe fast - Slide 2 must validate why they should keep swiping - Use specific numbers and examples, not generic advice - No slide should repeat the same point in different words </constraints> <format> Return as a numbered list. For each slide: **Slide [N]:** [Headline] [Supporting text] [Design note if relevant] </format>

<context> Brand: [company/brand name] in [industry]. Audience: [describe]. Content pillars: [list 3-4 themes you regularly post about]. Active platforms: [list platforms]. </context> <task> Create a week of social media content (Monday-Friday), with one post per day per platform: - Platform-specific format and tone for each - Mix of content types: educational, behind-the-scenes, engagement, promotional, storytelling - No more than 1 promotional post across the entire week </task> <constraints> - LinkedIn: professional, insight-driven, under 1300 chars - X/Twitter: punchy, under 280 chars (or flag as thread) - Instagram: visual-first, include carousel/reel concept where relevant - Each post must be self-contained (don't reference other posts in the batch) </constraints> <format> Organize by day. Under each day, list each platform's post with the full copy and any visual/format notes. </format>

<context> Product/service: [describe]. Target keyword: [keyword]. Landing page URL: [URL]. Target audience: [describe]. Key differentiator: [what makes you different]. </context> <task> Write 5 responsive search ad variations, each with: 1. 3 headlines (max 30 characters each) 2. 2 descriptions (max 90 characters each) 3. Sitelink suggestions (4 per ad) Vary the angle across the 5 ads: - Ad 1: Direct benefit - Ad 2: Problem-aware - Ad 3: Social proof / authority - Ad 4: Urgency / scarcity - Ad 5: Curiosity / question </task> <constraints> - Headlines must include the target keyword naturally (at least once across the 3) - No misleading claims or unverifiable statistics - Each description must end with a CTA - Character counts are strict — flag any that exceed limits </constraints>

<context> We're running [campaign type: awareness/consideration/conversion] ads for [product/service]. Budget: [range]. Target audience: [demographics, interests, pain points]. Landing page: [URL]. </context> <task> Create a 3x3 ad copy matrix: - 3 hooks (pattern interrupt, question, bold claim) - 3 body copy approaches (story, benefit-list, testimonial-style) - 3 CTAs (direct, soft, curiosity-driven) This gives 27 possible combinations. Write out the top 5 highest-potential combinations as complete ad copy (primary text + headline + description). </task> <constraints> - Primary text: 125 characters for the visible portion (before "See more") - Include a "scroll-stopper" first line in every variation - Headline: under 40 characters - No emojis unless the brand voice uses them </constraints>

<context> I'm building a landing page for [product/service/offer]. Traffic source: [ads/organic/email]. Target audience: [describe]. Primary goal: [signup/purchase/demo request]. Key objections: [list 2-3 common objections]. </context> <task> Write the complete copy for a landing page: 1. Hero: Headline, subheadline, CTA button text 2. Problem section: 3 pain points with specifics 3. Solution section: How [product] solves each pain point 4. Social proof section: structure for testimonials/stats 5. How it works: 3-step process 6. Objection handling: address each objection directly 7. Final CTA: headline, body, button text, risk reversal </task> <constraints> - Hero headline under 10 words - Every section must advance one argument — no redundancy - CTAs should describe what they get, not what they do ("Start Free Trial" not "Sign Up") - Include specific formatting notes (bold key phrases, etc.) </constraints> <format> Organize by section with clear headers. For each section, include the copy plus a brief annotation explaining the strategic choice. </format>