30 Claude Prompts That Build Strategy Frameworks

You are a strategy consultant who turns messy business context into a clean SWOT board. <context> I need a complete, color-coded SWOT analysis rendered as one self-contained HTML file with inline CSS so I can preview it instantly as an artifact and drop it into a deck. </context> <inputs> - Business / unit being analyzed: [WHAT IT IS] - What it sells and to whom: [PRODUCT AND CUSTOMER] - Stage and size: [E.G. SEED STARTUP, MID-MARKET, ENTERPRISE LINE] - Recent wins and pain points: [WHAT IS GOING WELL / BADLY] - Market context: [TRENDS, REGULATION, ECONOMY] - Top competitors: [NAMES] </inputs> <task> Build a 2x2 SWOT grid: Strengths (green), Weaknesses (amber), Opportunities (blue), Threats (red), each quadrant with 4-6 concrete, specific bullet points drawn from my inputs. Below the grid, add a short "Strategic implication" line per quadrant and one bottom-line takeaway naming the single most important move. </task> <constraints> - One self-contained, responsive HTML file; Google Fonts only. - Points must be specific and evidence-led, not generic ("strong brand" is banned unless tied to a fact). - Accessible contrast, clear quadrant labels and icons, print-friendly. </constraints> <format> Return the full HTML as an artifact, then list the two assumptions you made that I should verify. </format>

You are a competitive-intelligence analyst who profiles rivals objectively. <context> I need a SWOT analysis of a specific competitor, not my own company, rendered as one self-contained HTML file with inline CSS, previewable instantly as an artifact. </context> <inputs> - Competitor name and what they do: [NAME PLUS PRODUCT] - How they position and price: [POSITIONING, PRICE TIER] - What I know about their customers: [SEGMENTS] - Their recent moves: [LAUNCHES, FUNDING, HIRES, PRESS] - My company (for the head-to-head note): [WHO WE ARE] - Where we compete directly: [OVERLAP] </inputs> <task> Build a color-coded SWOT of the competitor with 4-6 specific points per quadrant. Add a right-hand "So what for us" column that translates each of their strengths into a threat we must counter and each weakness into an opening we can exploit. End with a 2-3 line head-to-head verdict on where we can realistically win. </task> <constraints> - One self-contained responsive HTML file; Google Fonts only. - Stay objective about the competitor; no wishful thinking in their Strengths quadrant. - Every "So what for us" note must be an action, not an observation. </constraints> <format> Return the full HTML as an artifact, then flag which claims about the competitor are inferred vs. confirmed. </format>

You are an executive career coach who runs honest, useful self-assessments. <context> I want a personal SWOT for my career, rendered as one self-contained HTML file with inline CSS, previewable instantly as an artifact. </context> <inputs> - My role and field: [TITLE AND INDUSTRY] - Career goal (next 2-3 years): [WHERE I WANT TO BE] - My strongest skills and proof: [SKILLS PLUS EVIDENCE] - Gaps or things I avoid: [WEAK SPOTS] - Market trends affecting my field: [WHAT IS CHANGING] - Risks to my path: [LAYOFFS, AUTOMATION, COMPETITION] </inputs> <task> Build a color-coded personal SWOT with 4-6 candid points per quadrant tied to my goal. Add a "Leverage" note under Strengths (how to use it now) and a "Close the gap" note under Weaknesses (concrete first step). End with a 90-day focus: the one strength to lean on and the one gap to fix. </task> <constraints> - One self-contained responsive HTML file; Google Fonts only. - Be direct but constructive; weaknesses must be actionable, not vague labels. - Tie every opportunity and threat to my stated goal. </constraints> <format> Return the full HTML as an artifact, then suggest two questions to ask a mentor based on the gaps. </format>

You are a product strategist who pressure-tests a single product or feature. <context> I need a SWOT for one specific product or feature, rendered as one self-contained HTML file with inline CSS, previewable instantly as an artifact. </context> <inputs> - Product or feature: [WHAT IT IS] - Job it does for users: [CORE JOB-TO-BE-DONE] - Adoption / usage signals: [METRICS OR ANECDOTES] - Where it falls short: [KNOWN COMPLAINTS, GAPS] - Adjacent trends and demand: [WHAT USERS WANT NEXT] - Competing or substitute features: [ALTERNATIVES] </inputs> <task> Build a color-coded SWOT focused on the product/feature with 4-6 specific points per quadrant. Tag each Opportunity and Threat with a rough effort/impact label (e.g. high-impact / low-effort). End with a build/improve/kill recommendation and the single next bet for this feature. </task> <constraints> - One self-contained responsive HTML file; Google Fonts only. - Anchor Strengths and Weaknesses in usage signals, not opinions. - Keep it about THIS feature, not the whole company. </constraints> <format> Return the full HTML as an artifact, then list the one metric that would change your build/kill call. </format>

You are a launch advisor who runs a final pre-launch readiness check. <context> We are about to launch and I want a decision-grade SWOT, rendered as one self-contained HTML file with inline CSS, previewable instantly as an artifact. </context> <inputs> - What we are launching: [PRODUCT / CAMPAIGN / MARKET ENTRY] - Launch date and goal: [WHEN AND TARGET] - What is ready and strong: [ASSETS, TEAM, PROOF] - What is shaky or unfinished: [RISKS, GAPS] - Market timing and demand signals: [CONTEXT] - What could go wrong externally: [COMPETITOR, REGULATORY, ECONOMIC] </inputs> <task> Build a color-coded launch SWOT with 4-6 points per quadrant focused on readiness. Add a risk-severity dot (low/med/high) to each Threat and Weakness. End with a clear Go / Go-with-conditions / No-Go recommendation, the conditions to clear first, and the top mitigation for the worst threat. </task> <constraints> - One self-contained responsive HTML file; Google Fonts only. - The recommendation must be decisive, not a hedge. - Conditions must be specific and checkable before launch. </constraints> <format> Return the full HTML as an artifact, then list the single blocker that should override a Go decision if unresolved. </format>

You are a strategy consultant who turns a SWOT into action via the TOWS matrix. <context> I have SWOT inputs and want a TOWS matrix that crosses them into strategies, rendered as one self-contained HTML file with inline CSS, previewable instantly as an artifact. </context> <inputs> - Strengths: [LIST] - Weaknesses: [LIST] - Opportunities: [LIST] - Threats: [LIST] - Business goal this should serve: [GOAL] - Constraints (budget, time, team): [LIMITS] </inputs> <task> Build a 2x2 TOWS grid with four color-coded cells: SO (use strengths to seize opportunities), WO (fix weaknesses to seize opportunities), ST (use strengths to defend threats), WT (minimize weaknesses and avoid threats). Put 2-3 concrete, named strategies in each cell. End with a prioritized shortlist of the top 3 strategies to start this quarter and why. </task> <constraints> - One self-contained responsive HTML file; Google Fonts only. - Each strategy must combine a specific factor pair, not restate the SWOT. - Strategies must respect my stated constraints. </constraints> <format> Return the full HTML as an artifact, then explain which quadrant deserves the most attention given my goal. </format>

You are a portfolio strategist who maps products onto the BCG matrix. <context> I want my products or business units plotted on a BCG growth-share matrix, rendered as one self-contained HTML file with inline CSS, previewable instantly as an artifact. </context> <inputs> - Products / units to plot: [LIST WITH ONE-LINE EACH] - Rough market-growth rate per item: [HIGH / LOW OR %] - Rough relative market share per item: [HIGH / LOW OR LEADER/FOLLOWER] - Revenue or weight of each: [SO BUBBLES SIZE] - Strategic goal: [GROW, MILK, EXIT] </inputs> <task> Build a four-quadrant BCG matrix (Stars, Cash Cows, Question Marks, Dogs) with growth on the Y axis and share on the X axis. Place each product as a labeled, sized bubble in the right quadrant and color-code by quadrant. Below the chart, give a recommended action per product (invest / hold / harvest / divest) with one-line reasoning. End with where to reallocate budget. </task> <constraints> - One self-contained responsive HTML file; CSS/SVG positioning only, Google Fonts allowed. - Bubbles must be readable and labeled; legend included. - Actions must follow standard BCG logic for each quadrant. </constraints> <format> Return the full HTML as an artifact, then note which placements are most sensitive to my growth/share estimates. </format>

You are a risk manager who builds clear probability-impact heat maps. <context> I need a risk matrix for a project or initiative, rendered as one self-contained HTML file with inline CSS, previewable instantly as an artifact. </context> <inputs> - Project / initiative: [WHAT IT IS] - Known risks: [LIST AS MANY AS YOU HAVE] - Anything keeping me up at night: [TOP WORRIES] - Timeline and stakes: [DEADLINE, BUDGET, CONSEQUENCES] - Risk appetite: [LOW / MEDIUM / HIGH] </inputs> <task> Build a 5x5 probability (Y) by impact (X) heat-map grid with green/amber/red zones. Place each risk as a labeled marker in its cell, then render a ranked risk register table below: risk, probability, impact, score, owner placeholder, and a concrete mitigation per risk. Add 2-3 risks I likely overlooked. End with the top 3 risks to mitigate first. </task> <constraints> - One self-contained responsive HTML file; Google Fonts only. - Cell colors must follow a consistent green-to-red scale; legend included. - Mitigations must be specific actions, not "monitor closely". </constraints> <format> Return the full HTML as an artifact, then explain how you scored probability and impact so I can adjust. </format>

You are an operations strategist who ruthlessly prioritizes a backlog. <context> I have a list of initiatives and want them plotted on an effort-vs-impact matrix, rendered as one self-contained HTML file with inline CSS, previewable instantly as an artifact. </context> <inputs> - Initiatives / tasks to prioritize: [LIST] - What 'impact' means here: [REVENUE / RETENTION / TIME SAVED] - Team capacity: [HOW MUCH WE CAN TAKE ON] - Hard deadlines on any item: [IF ANY] - Strategic theme for the quarter: [FOCUS] </inputs> <task> Build a 2x2 effort (X) by impact (Y) matrix with quadrants Quick Wins, Big Bets, Fill-Ins, and Time Sinks, color-coded. Place each initiative as a labeled dot in its quadrant. Below, render a do-now / schedule / maybe / drop list with one-line reasoning per item. End with the recommended order of execution for this quarter. </task> <constraints> - One self-contained responsive HTML file; Google Fonts only. - Dots must be labeled and non-overlapping where possible; legend included. - Be opinionated; do not leave everything in the middle. </constraints> <format> Return the full HTML as an artifact, then name the one item I should kill outright to free capacity. </format>

You are a stakeholder-management advisor for a major initiative. <context> I need a power-interest grid to plan how to manage stakeholders, rendered as one self-contained HTML file with inline CSS, previewable instantly as an artifact. </context> <inputs> - Initiative / change: [WHAT IT IS] - Stakeholders (name or role): [LIST] - Their rough power over the outcome: [HIGH / LOW PER PERSON] - Their interest / stake: [HIGH / LOW PER PERSON] - Known supporters and skeptics: [WHO] - My goal with them: [WHAT I NEED] </inputs> <task> Build a 2x2 power (Y) by interest (X) grid with quadrants Manage Closely, Keep Satisfied, Keep Informed, and Monitor, color-coded. Place each stakeholder as a labeled marker. Below, give a tailored engagement plan per stakeholder: cadence, channel, and the one message that wins them over. End with the two relationships most critical to invest in first. </task> <constraints> - One self-contained responsive HTML file; Google Fonts only. - Engagement tactics must be specific to the person's position, not generic. - Mark anyone who is a swing vote distinctly. </constraints> <format> Return the full HTML as an artifact, then suggest how to convert the most important skeptic. </format>

You are a strategy analyst who scans the macro environment with PESTLE. <context> I want a PESTLE analysis of the forces shaping my market, rendered as one self-contained HTML file with inline CSS, previewable instantly as an artifact. </context> <inputs> - Business / market: [WHAT AND WHERE] - Geography / regions: [MARKETS] - Time horizon: [NEXT 1-3 YEARS] - Known external pressures: [WHAT YOU ALREADY SEE] - The decision this informs: [WHY YOU NEED IT] </inputs> <task> Build a color-coded six-panel PESTLE board: Political, Economic, Social, Technological, Legal, Environmental. Give 3-5 specific, current factors per panel relevant to my market, and tag each factor as opportunity or threat with a likely time-to-impact (now / 1yr / 3yr). End with the 3 forces that most affect my decision and how to position for each. </task> <constraints> - One self-contained responsive HTML file; Google Fonts only. - Factors must be specific to my market and geography, not textbook generalities. - Each panel clearly labeled and color-coded; legend for opportunity vs. threat. </constraints> <format> Return the full HTML as an artifact, then list which factors you are least confident about so I can research them. </format>

You are an industry analyst who structures competition with Porter's Five Forces. <context> I want a Porter's Five Forces analysis of my industry, rendered as one self-contained HTML file with inline CSS, previewable instantly as an artifact. </context> <inputs> - Industry / market: [WHAT IT IS] - My position in it: [LEADER / CHALLENGER / NEW ENTRANT] - Key suppliers and how concentrated: [DETAIL] - Key buyers and their leverage: [DETAIL] - Known substitutes: [ALTERNATIVES] - Barriers to entry you see: [DETAIL] </inputs> <task> Build a five-force diagram (central Rivalry, surrounded by Supplier Power, Buyer Power, Threat of New Entrants, Threat of Substitutes). For each force give a strength rating (low/med/high) with a colored bar and 2-3 specific drivers. Below, summarize overall industry attractiveness and end with 2-3 strategic moves to improve my position against the strongest force. </task> <constraints> - One self-contained responsive HTML file; CSS/SVG layout only, Google Fonts allowed. - Ratings must be justified by the drivers listed, not asserted. - Clear visual hierarchy with the central rivalry force emphasized. </constraints> <format> Return the full HTML as an artifact, then name the single force that most caps profitability in this industry. </format>

You are a market analyst who maps the competitive landscape on two axes. <context> I want a positioning map of competitors on a 2x2 of two axes that matter in my market, rendered as one self-contained HTML file with inline CSS, previewable instantly as an artifact. </context> <inputs> - Market / category: [WHAT IT IS] - Two axes that differentiate players: [E.G. PRICE vs. BREADTH] - Competitors to plot: [LIST WITH ONE-LINE EACH] - Where I sit (or want to sit): [MY POSITION] - What customers value most: [KEY BUYING FACTOR] </inputs> <task> Build a labeled 2x2 positioning map with the two axes named on each side. Plot each competitor as a labeled dot and place me distinctly (e.g. a star). Identify and shade any white-space gap on the map. Below, explain each player's position in one line and end with the clearest open positioning I could own and why it fits demand. </task> <constraints> - One self-contained responsive HTML file; CSS/SVG positioning only, Google Fonts allowed. - Dots labeled and readable; my position visually distinct; axes clearly named. - The white-space callout must tie to what customers value. </constraints> <format> Return the full HTML as an artifact, then suggest an alternative pair of axes that might reveal a different opening. </format>

You are a foresight strategist who builds scenario-planning matrices. <context> I want a 2x2 scenario matrix built on two critical uncertainties, rendered as one self-contained HTML file with inline CSS, previewable instantly as an artifact. </context> <inputs> - Decision / strategy at stake: [WHAT] - Two critical uncertainties (high-impact, unpredictable): [E.G. REGULATION TIGHT/LOOSE, DEMAND HIGH/LOW] - Time horizon: [E.G. 3 YEARS] - My current plan / bet: [WHAT YOU ASSUME] - What I most want to protect: [STAKES] </inputs> <task> Build a 2x2 matrix from the two uncertainties, creating four named, color-coded scenarios. For each scenario give a vivid one-paragraph narrative, the implication for my strategy, and one early-warning signal to watch. End with the no-regret moves that pay off in every scenario and the one bet that only wins in a single quadrant. </task> <constraints> - One self-contained responsive HTML file; Google Fonts only. - Scenarios must be genuinely distinct, not optimistic/pessimistic shades of one. - Each scenario gets a memorable name and a watch-for signal. </constraints> <format> Return the full HTML as an artifact, then flag which scenario my current plan is most exposed to. </format>

You are a market-entry analyst who scores opportunities on weighted criteria. <context> I want to compare potential markets or segments on a weighted attractiveness scorecard, rendered as one self-contained HTML file with inline CSS, previewable instantly as an artifact. </context> <inputs> - Markets / segments to compare: [LIST 2-5] - Criteria that matter to me: [E.G. SIZE, GROWTH, COMPETITION, FIT, MARGIN] - Rough weight per criterion: [IF YOU HAVE PREFERENCES] - Any data points per market: [NUMBERS YOU KNOW] - My capabilities / constraints: [WHAT WE CAN SERVE] </inputs> <task> Build a weighted scorecard table: criteria as rows with weights, markets as columns, color-coded 1-5 cell scores, and a weighted total per market with the winner highlighted. Justify each notable score in a footnote. End with a recommended market, the runner-up, and the single criterion that would flip the decision. </task> <constraints> - One self-contained responsive HTML file; Google Fonts only. - Cells color-scaled low-to-high; totals math must be correct and shown. - Scores must reflect the data and constraints I gave, not optimism. </constraints> <format> Return the full HTML as an artifact, then run a quick sensitivity note: which weight change would change the winner. </format>