Nurture Emails For A Lead Not Ready To Buy
Paste into Claude. Fill [PLACEHOLDERS]. Get subject, preview, body, and a soft CTA for a mid-funnel lead. Then paste into Beehiiv or MailerLite and send. Not a welcome. Not a sales close. Not a churn save.
In short: This page contains 30 copy-paste ready prompts, organized into 6 categories with a description and pro tip for each. The first 5 prompts are free instantly, no signup needed. Hand-curated and tested by the AI Academy team.
Education
5 promptsTeach One Idea Email
1/30โจ What it does
Claude writes a mid-funnel education email that teaches [ONE IDEA] with subject, preview, body, and one soft CTA. Paste the email into Beehiiv or MailerLite, then send.
You are a nurture-email writer who teaches one idea a lead can use before they buy. <context> This lead is mid-funnel and not ready to buy. I need one education email: subject, preview, body, one soft CTA. Ready for Beehiiv or MailerLite. Not a welcome. Not a sales close. Not a weekly issue. </context> <inputs> - The one idea I can stand behind: [ONE IDEA] - Why it matters in their week: [JOB TO BE DONE] - The move they can finish: [THE MOVE] - Time it should take: [MINUTES] - Proof or example I have: [PROOF] - What I will not claim: [OFF LIMITS] - Soft next step: [REPLY / ARCHIVE LINK / NONE] - Voice: [DIRECT / CALM] - Sign-off: [NAME] </inputs> <task> Write 2 education emails (110-190 words). Each: subject under 50 plus 2 alts, preview under 90, body that states [ONE IDEA] by sentence 3, names [THE MOVE] and [MINUTES], uses only [PROOF], honors [OFF LIMITS], one soft CTA. Mark missing proof as [VERIFY]. Then pick the email that still helps if they never click. </task> <constraints> - Do not invent case studies or a deadline. - Do not open on a product or a price. - No 7 tips dressed as one idea. - Do not write a welcome, a demo recap, or a cancel save. </constraints> <format> Return Email A and Email B as copy-paste blocks: Subject / Alts / Preview / Body / CTA. Star the one to paste into Beehiiv or MailerLite. </format>
Pro tip: One idea they can finish this week. If the body needs a syllabus, you wrote a tutorial, not a nurture send.
Myth Versus Reality Email
2/30โจ What it does
Claude writes a myth-versus-reality nurture email around [COMMON MYTH] with subject, preview, body, and a soft CTA. Paste the email into Beehiiv or MailerLite, then send.
You are a nurture-email writer who corrects one myth without mocking the reader. <context> Mid-funnel lead, not ready to buy. I need one email that names [COMMON MYTH], states the reality, and gives one test they can run. Subject, preview, body, one soft CTA. Ready for Beehiiv or MailerLite. Not a rant. Not a sales page. </context> <inputs> - The myth in their words: [COMMON MYTH] - The reality I can defend: [REALITY] - One test they can run this week: [THE TEST] - Proof I can publish: [PROOF] - What I refuse to claim: [OFF LIMITS] - Soft CTA: [REPLY / LINK / NONE] - Voice: [PLAIN / BLUNT] - Sign-off: [NAME] </inputs> <task> Write 2 emails (110-180 words). Open on [COMMON MYTH] in their words, not a straw man. Land [REALITY] and [THE TEST] before the CTA. Use only [PROOF]. Honor [OFF LIMITS]. Subject under 50 plus 2 alts, preview under 90, one soft CTA. If a study would help but I did not give it, write [VERIFY]. </task> <constraints> - Do not invent research or a customer name. - Do not mock the myth. - Do not close with a checkout or a fake deadline. - Do not write a welcome or a churn save. </constraints> <format> Return Email A and Email B as copy-paste blocks. Star the one that stays kind. I will paste it into Beehiiv or MailerLite. </format>
Pro tip: Use a myth they actually repeat. A straw-man myth they never believed will make the list sound coached.
How To Framework Email
3/30โจ What it does
Claude writes a how-to nurture email that walks [AUDIENCE] through [ONE FRAMEWORK] with subject, preview, body, and CTA. Paste the email into Beehiiv or MailerLite, then send.
You are a nurture-email writer who teaches a short framework a lead can run without buying. <context> Mid-funnel education email for [AUDIENCE]. Walk them through [ONE FRAMEWORK] in three steps. Subject, preview, body, one soft CTA. Ready for Beehiiv or MailerLite. Not a course outline. Not product onboarding. </context> <inputs> - Audience: [AUDIENCE] - The framework name and the job it does: [ONE FRAMEWORK] - The three steps I can stand behind: [STEP 1] / [STEP 2] / [STEP 3] - Time for all three: [MINUTES] - What they do not need to buy: [NO PURCHASE NEEDED] - What I will not claim: [OFF LIMITS] - Soft CTA: [REPLY WITH RESULT / ARCHIVE LINK] - Voice: [DIRECT / CALM] - Sign-off: [NAME] </inputs> <task> Write 2 emails (120-200 words). Each: subject under 50 plus 2 alts, preview under 90, body that names [ONE FRAMEWORK] by sentence 3, lists the three steps in plain lines, names [MINUTES] and [NO PURCHASE NEEDED], honors [OFF LIMITS], one soft CTA. Mark a missing step as [VERIFY] instead of inventing one. </task> <constraints> - Do not add a fourth step. - Do not require a login or a paid plan to finish the steps. - Do not write a welcome series or a feature tour. - One CTA only. </constraints> <format> Return Email A and Email B as copy-paste blocks. Star the one to paste into Beehiiv or MailerLite. </format>
Pro tip: Three steps they can do without your product. If step two requires a login, you wrote an onboarding email.
Mistake And Cheaper Fix
4/30โจ What it does
Claude writes an education email that names [COMMON MISTAKE] and the cheaper fix, with subject, preview, body, and CTA. Paste the email into Beehiiv or MailerLite, then send.
You are a nurture-email writer who names one mistake and the cheaper fix, then stops. <context> Mid-funnel lead, not ready to buy. I need one education email around [COMMON MISTAKE]. Subject, preview, body, one soft CTA. Ready for Beehiiv or MailerLite. Not a fear pitch. Not a sales close. </context> <inputs> - The mistake in their words: [COMMON MISTAKE] - The cost they already feel (no invented number): [FELT COST] - The cheaper fix they can try: [THE FIX] - Time or effort for the fix: [EFFORT] - Proof I have, or none: [PROOF OR NONE] - What I will not claim: [OFF LIMITS] - Soft CTA: [REPLY / LINK / NONE] - Voice: [PLAIN / DIRECT] - Sign-off: [NAME] </inputs> <task> Write 2 emails (110-180 words). Open on [COMMON MISTAKE], name [FELT COST] without a fake dollar figure, land [THE FIX] and [EFFORT] before the CTA. If [PROOF OR NONE] is none, do not invent a customer. Honor [OFF LIMITS]. Subject under 50 plus 2 alts, preview under 90, one soft CTA. </task> <constraints> - Do not invent a loss percentage or a deadline. - Do not shame them. - Do not sell the fix as a paid plan. - Do not write a cancel or dunning email. </constraints> <format> Return Email A and Email B as copy-paste blocks. Star the one to paste into Beehiiv or MailerLite. </format>
Pro tip: Name the mistake they already feel. A scare story with a number you cannot show will read like an ad.
One Question Teaching Email
5/30โจ What it does
Claude writes a mid-funnel FAQ email that answers [MAIN QUESTION] with subject, preview, body, and one soft CTA. Paste the email into Beehiiv or MailerLite, then send.
You are a nurture-email writer who answers one real question in a letter, not a FAQ dump. <context> Leads keep asking [MAIN QUESTION]. I need one mid-funnel education email that answers it. Subject, preview, body, one soft CTA. Ready for Beehiiv or MailerLite. Not a help center. Not a sales objection handler. </context> <inputs> - The question in their words: [MAIN QUESTION] - The honest answer: [ANSWER] - One example I can publish: [EXAMPLE] - What I refuse to claim: [OFF LIMITS] - Soft next step: [REPLY WITH THEIR VERSION / LINK] - Voice: [PLAIN / WARM] - Sign-off: [NAME] </inputs> <task> Write 2 emails (100-170 words). Open on [MAIN QUESTION] as they asked it. Answer with [ANSWER] and [EXAMPLE] only. Honor [OFF LIMITS]. Subject under 50 plus 2 alts, preview under 90, one soft CTA. Then write a 2-line PS that is not a second ask. </task> <constraints> - Do not invent a second question. - Do not turn the answer into a pricing grid. - No trust me, no as featured in unless I pasted it. - Do not write a welcome or a proposal follow-up. </constraints> <format> Return Email A and Email B as copy-paste blocks plus the PS. Star the one to paste into Beehiiv or MailerLite. </format>
Pro tip: Use a question people actually reply with. A polished FAQ they never asked will skim like a help center.
Proof
5 promptsNamed Result Without A Pitch
6/30โจ What it does
Claude writes a nurture proof email around [NAMED RESULT] with subject, preview, body, and a soft CTA, without inventing numbers. Paste the email into Beehiiv or MailerLite, then send.
You are a nurture-email writer who leads with a named result you can defend, then stops before the pitch. <context> Mid-funnel proof email, not a case-study PDF and not a sales close. The lead is not ready to buy. Subject, preview, body, one soft CTA. Ready for Beehiiv or MailerLite. </context> <inputs> - The result I can name: [NAMED RESULT] - Who it happened for (role, not secrets): [WHO] - What I will not claim: [OFF LIMITS] - Where this sits after the welcome (day or week): [SEND SLOT] - Soft next step: [CTA] - Voice: [CALM / SHARP] - Sign-off: [NAME] </inputs> <task> Write 2 proof emails (110-180 words). Each: subject under 50 plus 2 alts, preview under 90, body that puts [NAMED RESULT] in the first 5 lines, names [WHO], honors [OFF LIMITS], one soft CTA. If a second number would help but I did not give it, write [VERIFY] instead of guessing. The email must still help if they never click [CTA]. </task> <constraints> - Do not invent a bigger number. - Do not write we 10x-ed anything I did not write. - Do not add a checkout, a discount, or a deadline. - Do not write a welcome proof or a demo recap. </constraints> <format> Return Email A and Email B as copy-paste blocks with a [VERIFY] flag if needed. Star the one to paste into Beehiiv or MailerLite. </format>
Pro tip: Use a result you can show a skeptic. If the number is a vibe, the proof email will read like a launch.
Before After Lead Story
7/30โจ What it does
Claude writes a before-and-after nurture email from [SUBSCRIBER STORY] a skeptic can follow, with subject, preview, body, and CTA. Paste the email into Beehiiv or MailerLite, then send.
You are a nurture-email writer who writes an honest before-and-after for a mid-funnel lead. <context> I have [SUBSCRIBER STORY]. I need a nurture proof email, not a testimonial page and not a sales close. Subject, preview, body, one soft CTA. Ready for Beehiiv or MailerLite. </context> <inputs> - The story I can publish: [SUBSCRIBER STORY] - The before state: [BEFORE] - The after state I can defend: [AFTER] - What I must not share: [OFF LIMITS] - Permission note: [PERMISSION] - Soft CTA: [REPLY WITH THEIR BEFORE / LINK] - Voice: [PLAIN / WRY] - Sign-off: [NAME] </inputs> <task> Write 2 emails (120-190 words). Open on [BEFORE], land [AFTER] by the midpoint, honor [OFF LIMITS] and [PERMISSION]. Subject under 50 plus 2 alts, preview under 90, one soft CTA. Anonymize if permission is thin. Do not add a product button. </task> <constraints> - Do not invent dialogue. - Do not name a person I marked off limits. - Do not turn the after into a miracle. - One CTA only. No checkout. </constraints> <format> Return Email A and Email B as copy-paste blocks plus a redaction check. I will paste one into Beehiiv or MailerLite. </format>
Pro tip: Keep the before ugly and specific. A vague I was stuck then I leveled up is an ad, not a story.
Number With The Caveat
8/30โจ What it does
Claude writes a proof email that leads with [PROOF NUMBER] and states the caveat in the body, with subject, preview, and CTA. Paste the email into Beehiiv or MailerLite, then send.
You are a nurture-email writer who shows a number and the caveat in the same send. <context> I have [PROOF NUMBER]. I need a mid-funnel proof email that leads with it and stays honest. The lead is not ready to buy. Subject, preview, body, one soft CTA. Ready for Beehiiv or MailerLite. Not a metrics dashboard. Not a launch. </context> <inputs> - Number I can defend: [PROOF NUMBER] - What it measures: [WHAT IT MEASURES] - The caveat (sample, time, who it excludes): [CAVEAT] - What I will not claim: [OFF LIMITS] - Audience: [AUDIENCE] - Soft CTA: [REPLY / LINK / NONE] - Voice: [CALM / DIRECT] - Sign-off: [NAME] </inputs> <task> Write 2 emails (100-170 words). At least one subject puts [PROOF NUMBER] in the first four words. Body names [WHAT IT MEASURES] and [CAVEAT] before the CTA. Preview never repeats the number. Subject under 50 plus 2 alts, preview under 90, one soft CTA. If I left a hole, mark [VERIFY]. </task> <constraints> - Do not drop the caveat to make it punchier. - Do not invent a second metric. - No we crushed it. - Do not write a sales bump or a welcome day-zero. </constraints> <format> Return Email A and Email B as copy-paste blocks. Star the safer one if [AUDIENCE] hates flexing. I will paste it into Beehiiv or MailerLite. </format>
Pro tip: Put the caveat in the same email as the number. A huge open rate with no sample size trains distrust.
Peer Quote In Their Words
9/30โจ What it does
Claude writes a peer-quote nurture email from [TESTIMONIAL OR QUOTE] in their words, with subject, preview, body, and one CTA. Paste the email into Beehiiv or MailerLite, then send.
You are a nurture-email writer who builds one send around a real peer quote. <context> I have [TESTIMONIAL OR QUOTE]. I need a mid-funnel proof email in peer voice. The lead is not ready to buy. Subject, preview, body, one soft CTA. Ready for Beehiiv or MailerLite. Not a wall of logos. Not a launch sequence. </context> <inputs> - The quote and who said it: [TESTIMONIAL OR QUOTE] - Their role or context I can name: [WHO] - What the quote is actually about: [POINT] - Permission: [PERMISSION] - Soft CTA: [CTA] - Voice: [QUIET / WARM] - Sign-off: [NAME] </inputs> <task> Write 2 emails (90-160 words). Keep the quote intact unless I marked a cut. Frame it in 2-4 sentences, name [WHO] if permission allows, land [POINT], one soft CTA. Subject under 50 plus 2 alts, preview under 90. If the quote is too long, offer a 1-line cut in brackets for me to approve. </task> <constraints> - Do not rewrite the quote into marketing English unless I ask. - Do not invent a last name or company. - Do not stack three more quotes. - Do not add a checkout. One CTA only. </constraints> <format> Return Email A and Email B as copy-paste blocks. Star the one that still sounds like the person. I will paste it into Beehiiv or MailerLite. </format>
Pro tip: Keep their awkward phrasing if it is real. A polished quote that no human said will get skipped.
Answer The Main Doubt
10/30โจ What it does
Claude writes a nurture email that answers [MAIN DOUBT] with proof you can defend, plus subject, preview, body, and CTA. Paste the email into Beehiiv or MailerLite, then send.
You are a nurture-email writer who answers the real doubt a mid-funnel lead is carrying. <context> Leads hesitate because of [MAIN DOUBT]. I need one nurture email that faces it. They are not ready to buy. Subject, preview, body, one soft CTA. Ready for Beehiiv or MailerLite. Not a FAQ page. Not a sales page. </context> <inputs> - The doubt: [MAIN DOUBT] - The honest answer: [ANSWER] - Proof I can publish: [PROOF] - What I refuse to claim: [OFF LIMITS] - Soft CTA: [REPLY WITH THEIR VERSION / LINK] - Voice: [PLAIN / BLUNT] - Sign-off: [NAME] </inputs> <task> Write 2 emails (110-180 words). Open on [MAIN DOUBT] in their words, not a straw man. Answer with [ANSWER] and [PROOF] only. Honor [OFF LIMITS]. Subject under 50 plus 2 alts, preview under 90, one soft CTA (reply with their version of the doubt, or a soft next step). No discount close. </task> <constraints> - Do not invent testimonials. - Do not mock the doubt. - No trust me. - Do not add a discount or a calendar hard-ask to paper over the doubt. </constraints> <format> Return Email A and Email B as copy-paste blocks. Star the one that stays kind. I will paste it into Beehiiv or MailerLite. </format>
Pro tip: Use the doubt people reply with, not the one you wish they had. Fake objections make the email sound coached.
Soft CTA
5 promptsValue Then Soft Look
11/30โจ What it does
Claude writes a nurture email that teaches [USEFUL POINT] then offers a soft look at [OFFER], with subject, preview, body, and one button. Paste the email into Beehiiv or MailerLite, then send.
You are a nurture-email writer who earns a soft look after the email is already useful. <context> This is a mid-funnel send, not day zero and not a cart sequence. I need one email that teaches [USEFUL POINT] and only then mentions [OFFER]. The lead is not ready to buy. Subject, preview, body, one button. Ready for Beehiiv or MailerLite. </context> <inputs> - Useful point I can teach without the offer: [USEFUL POINT] - The offer and URL: [OFFER] - How it fits honestly: [HONEST FIT] - Who should skip it: [WHO SHOULD SKIP] - Proof I have: [PROOF] - Voice: [PLAIN / WARM] - Sign-off: [NAME] </inputs> <task> Write 2 emails (130-200 words). Each: subject under 50 plus 2 alts, preview under 90, a useful open on [USEFUL POINT] using [PROOF], then a short offer paragraph that uses [HONEST FIT] and [WHO SHOULD SKIP], one button (2-5 words). The offer paragraph should be removable without breaking the email. Mark extra claims as [VERIFY]. </task> <constraints> - Do not open on the offer. - Do not invent a deadline or a discount. - One CTA only. - Do not write a welcome gift email or a breakup. </constraints> <format> Return Email A and Email B as copy-paste blocks, then a one-line test: delete the offer paragraph. If the email still stands, say yes. I will paste one into Beehiiv or MailerLite. </format>
Pro tip: If you can delete the offer paragraph and the email still helps, you wrote the soft CTA in the right order.
One Line Reply Ask
12/30โจ What it does
Claude writes a mid-funnel email that asks [ONE QUESTION] they can answer in one line, with subject, preview, body, and a reply CTA. Paste the email into Beehiiv or MailerLite, then send.
You are a nurture-email writer who writes a reply ask a busy lead can answer in one line. <context> Mid-funnel email whose job is a real reply to [ONE QUESTION]. That reply helps the next send. Subject, preview, body, reply CTA. Ready for Beehiiv or MailerLite. Not a survey. Not a sales discovery recap. Not a welcome day-one inbox trick. </context> <inputs> - The question I will actually read: [ONE QUESTION] - Example reply I would love: [IDEAL REPLY] - What I will do with replies: [WHAT I DO WITH THEM] - Useful line they get even if they never reply: [USEFUL LINE] - Voice: [PEER / BLUNT] - Sign-off: [NAME] </inputs> <task> Write 3 emails (80-140 words) that end on [ONE QUESTION] in a form they can answer in one sentence. Tag each: story, number, choice A/B. Subject under 50 plus 1 alt, preview under 90, one CTA that is the reply. Put [USEFUL LINE] in the first half so the email still pays if they never reply. Then attach a 1-line PS alt that repeats the ask smaller. </task> <constraints> - No reply yes for the algorithm. - No prize, no tag a friend. - Do not add a product link in this send. - The question must be one I will read. </constraints> <format> Return 3 emails as copy-paste blocks with tags, then the PS alt. Star the one to paste into Beehiiv or MailerLite. </format>
Pro tip: Ask for a number, a one-word job, or a choice. Thoughts? does not get replies and does not teach you the segment.
Resource Hand Off
13/30โจ What it does
Claude writes a resource hand-off nurture email for [FREE RESOURCE] with subject, preview, body, and one CTA. Paste the email into Beehiiv or MailerLite, then send.
You are a nurture-email writer who hands one extra resource to a lead who is not ready to buy. <context> I need a mid-funnel email that delivers [FREE RESOURCE]. Subject, preview, body, one CTA. Ready for Beehiiv or MailerLite. Not day-zero magnet delivery. Not a paid pitch. </context> <inputs> - The resource and what it is: [FREE RESOURCE] - URL: [URL] - Why this is not the original opt-in gift: [WHY NEW] - Who it is for: [AUDIENCE] - What I will not claim: [OFF LIMITS] - Voice: [PLAIN / WARM] - Sign-off: [NAME] </inputs> <task> Write 2 emails (90-160 words). Each: subject under 50 plus 2 alts, preview under 90, body that names [FREE RESOURCE] in the first 4 lines, states [WHY NEW] in one sentence, one CTA to [URL]. Honor [OFF LIMITS]. The resource must feel worth it if they never buy. </task> <constraints> - Do not resend the original lead magnet unless [WHY NEW] says that is the point. - Do not invent a second download. - Do not add a paid offer in this send. - One CTA only. </constraints> <format> Return Email A and Email B as copy-paste blocks. Star the one to paste into Beehiiv or MailerLite. </format>
Pro tip: Hand a resource they did not already get at opt-in. Resending the magnet as a nurture feels like a broken welcome.
Soft Calendar Invite
14/30โจ What it does
Claude writes a soft calendar invite for [NEXT STEP] after useful copy, with subject, preview, body, and one ask. Paste the email into Beehiiv or MailerLite, then send.
You are a nurture-email writer who offers one dated next step only after the email has already taught something. <context> Mid-funnel lead, not ready to buy. I need one email that teaches [USEFUL POINT] and then offers [NEXT STEP] as a soft calendar ask. Subject, preview, body, one ask. Ready for Beehiiv or MailerLite. Not a first-touch sales email. Not a demo recap. </context> <inputs> - Useful point I can teach without the call: [USEFUL POINT] - The next step in their words: [NEXT STEP] - Times I can actually hold: [TIME OPTIONS] - Who it is for and who should skip: [FOR / SKIP] - URL or reply path: [URL OR REPLY] - Voice: [PLAIN / WARM] - Sign-off: [NAME] </inputs> <task> Write 2 emails (110-180 words). Open on [USEFUL POINT]. Offer [NEXT STEP] once, late, with [TIME OPTIONS] and [FOR / SKIP]. One ask only. Subject under 50 plus 2 alts, preview under 90. If they ignore the ask, the useful point must still stand. </task> <constraints> - Do not invent a scarcity slot count. - Do not write this as a post-demo lock-in. - No just checking in. - One CTA only. </constraints> <format> Return Email A and Email B as copy-paste blocks. Star the one that still teaches if they never book. I will paste it into Beehiiv or MailerLite. </format>
Pro tip: Name times you can keep. A vague hop on a call at the end of a teach email still reads as a close.
No Deadline Soft Look
15/30โจ What it does
Claude writes a no-deadline look at [OFFER] for a lead who is not ready to buy, with subject, preview, body, and CTA. Paste the email into Beehiiv or MailerLite, then send.
You are a nurture-email writer who names a standing offer without fake countdown tricks. <context> I need a mid-funnel soft-CTA email for [OFFER]. The lead is not ready to buy. Subject, preview, body, one CTA. Ready for Beehiiv or MailerLite. Not a flash sale. Not a winback. Not a welcome trial blast. </context> <inputs> - What they get: [OFFER] - URL: [URL] - Real terms I can state: [TERMS] - Deadline I can defend, or none: [DEADLINE OR NONE] - Who it is for and who should skip: [FOR / SKIP] - Voice: [CALM / DIRECT] - Sign-off: [NAME] </inputs> <task> Write 2 emails (100-170 words). Each: subject under 50 plus 2 alts, preview under 90, body that names what they get, [TERMS], and [FOR / SKIP]. Include [DEADLINE OR NONE] only if I gave a real one. One CTA to [URL]. Then a 3-line note on spam words you refused. </task> <constraints> - Do not invent last chance or only 3 spots. - Do not use ALL CAPS or fake Re:. - Do not write a 5-email cart sequence. - One CTA only. </constraints> <format> Return Email A and Email B as copy-paste blocks, then the refused-word list. I will paste one into Beehiiv or MailerLite. </format>
Pro tip: If there is no real end date, do not write one. A fake 24 hours on a standing offer trains people to ignore you.
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Segment
5 promptsSource Matched Nurture
16/30โจ What it does
Claude writes a source-matched nurture email for leads from [SIGNUP SOURCE] with subject, preview, body, and a soft CTA. Paste the email into Beehiiv or MailerLite, then send.
You are a nurture-email writer who matches the signup source so the mid-funnel send pays that promise. <context> This lead came from [SIGNUP SOURCE] and is not ready to buy. I need one nurture email that proves they landed in the right place. Subject, preview, body, one soft CTA. Ready for Beehiiv or MailerLite. Not a generic blast I could send to every source. Not day-zero welcome. </context> <inputs> - Signup source and the promise on that page: [SIGNUP SOURCE] - What they already received: [ALREADY RECEIVED] - The one idea this send adds: [NEW IDEA] - Soft CTA: [CTA] - Audience: [AUDIENCE] - Voice: [DIRECT / WARM] - Sign-off: [NAME] </inputs> <task> Write 2 source-matched nurture emails. Each: subject under 50 plus 2 alts, preview under 90, body 90-170 words that names [SIGNUP SOURCE] in the first 3 lines, honors [ALREADY RECEIVED], teaches [NEW IDEA], one soft CTA. Then write a 3-line note on what I must change if the source was a different page. </task> <constraints> - Do not write a version that could fit any source. - Do not rewrite day-zero gift delivery. - Do not invent a webinar recap or a tweet I did not give. - Do not add a second offer. </constraints> <format> Return Email A and Email B as copy-paste blocks, then the swap note. Star the one to paste into Beehiiv or MailerLite. </format>
Pro tip: Name the page or event they came from. A generic teaching blast after a webinar signup feels like the wrong list.
Persona Split Nurture
17/30โจ What it does
Claude writes a persona-split nurture email for [PERSONA] with subject, preview, body, and one CTA they would actually click. Paste the email into Beehiiv or MailerLite, then send.
You are a nurture-email writer who writes one mid-funnel send in the language of one persona. <context> This lead matches [PERSONA] and is not ready to buy. I need one nurture email they would finish. Subject, preview, body, one soft CTA. Ready for Beehiiv or MailerLite. Not a 12-persona novel. Not a sales multi-thread. </context> <inputs> - Persona and the job they hired us for: [PERSONA] - Words they use: [THEIR WORDS] - Words they hate: [BANNED PHRASES] - The one idea for this send: [ONE IDEA] - Example that fits this job: [EXAMPLE] - Soft CTA: [CTA] - Voice: [PEER / PLAIN] - Sign-off: [NAME] </inputs> <task> Write 2 emails (110-180 words). Use [THEIR WORDS] in the open. Teach [ONE IDEA] with [EXAMPLE]. Skip [BANNED PHRASES]. Subject under 50 plus 2 alts, preview under 90, one soft CTA. Then write a 4-line stub of the same email for a second persona I did not name, labeled DO NOT SEND, so I can see what must change. </task> <constraints> - Do not invent a persona I did not give. - Do not write two full sequences. - Do not pitch a role I cannot serve. - One CTA on the real emails. </constraints> <format> Return Email A and Email B as copy-paste blocks, then the DO NOT SEND stub. Star the one to paste into Beehiiv or MailerLite. </format>
Pro tip: Split on a job they named, not a vibe. If both personas got the same magnet, change the example, not the whole promise.
Cold Versus Warm Intent
18/30โจ What it does
Claude writes two nurture variants for [INTENT LEVEL] (cold vs warm) with subject, preview, body, and CTA on each. Paste the matching email into Beehiiv or MailerLite, then send.
You are a nurture-email writer who splits one idea by intent, not by a made-up persona. <context> I will send the same idea to cold and warm mid-funnel leads. Neither is ready to buy. I need two variants. Subject, preview, body, CTA. Ready for Beehiiv or MailerLite. Not a sales bump. Not a welcome split. </context> <inputs> - The shared idea: [ONE IDEA] - What cold means here: [COLD SIGNAL] - What warm means here: [WARM SIGNAL] - Offer I may name only on warm: [OFFER OR NONE] - Soft CTA cold / warm: [CTA COLD] / [CTA WARM] - Voice: [PLAIN / DIRECT] - Sign-off: [NAME] </inputs> <task> Write 2 full emails: Cold and Warm (100-170 words each). Same [ONE IDEA]. Cold teaches and uses [CTA COLD] only. Warm may name [OFFER OR NONE] once, late, and uses [CTA WARM]. Subject under 50 plus 1 alt, preview under 90, one CTA each. Then a 3-line note on the tag or filter I should use in Beehiiv or MailerLite. </task> <constraints> - Do not make cold a guilt email. - Do not make warm a hard close or a fake deadline. - Do not invent a third intent. - One CTA per email. </constraints> <format> Return Cold and Warm as copy-paste blocks, then the filter note. I will paste the matching one into Beehiiv or MailerLite. </format>
Pro tip: Warm can name the offer once. Cold should still teach if they never click. Same promise, different heat.
Topic Interest Branch
19/30โจ What it does
Claude writes a topic-interest nurture email for the [TOPIC TAG] branch with subject, preview, body, and one CTA. Paste the email into Beehiiv or MailerLite, then send.
You are a nurture-email writer who writes one send for a topic tag, then stops. <context> This lead is tagged [TOPIC TAG] and is not ready to buy. I need one nurture email on that topic. Subject, preview, body, one soft CTA. Ready for Beehiiv or MailerLite. Not a full editorial calendar. Not a newsletter issue. </context> <inputs> - Topic tag and what they clicked: [TOPIC TAG] - The one idea for this topic: [ONE IDEA] - Example that stays on topic: [EXAMPLE] - Off-topic words I must not drift into: [OFF TOPIC] - Soft CTA: [REPLY / RELATED LINK] - Voice: [DIRECT / CALM] - Sign-off: [NAME] </inputs> <task> Write 2 emails (100-170 words). Name [TOPIC TAG] in the first 3 lines. Teach [ONE IDEA] with [EXAMPLE]. Do not drift into [OFF TOPIC]. Subject under 50 plus 2 alts, preview under 90, one soft CTA. Then list 4 subject lines I should not use because they ignore the tag. </task> <constraints> - Do not write the other topic branches. - Do not invent a second tag. - Do not add a paid offer unless I put it in the CTA. - One CTA only. </constraints> <format> Return Email A and Email B as copy-paste blocks, then the 4 refused subjects. Star the one to paste into Beehiiv or MailerLite. </format>
Pro tip: Teach the topic they clicked. If the body wanders back to your default pitch, the tag was wasted.
Buyer Stage Nurture
20/30โจ What it does
Claude writes a buyer-stage nurture email for [FUNNEL STAGE] with subject, preview, body, and a stage-fit CTA. Paste the email into Beehiiv or MailerLite, then send.
You are a nurture-email writer who writes one send that fits a buyer stage, then stops. <context> This lead is at [FUNNEL STAGE] and is not ready to buy. I need one nurture email with a stage-fit CTA. Subject, preview, body, one CTA. Ready for Beehiiv or MailerLite. Not a sales multi-thread. Not a welcome map. </context> <inputs> - Funnel stage: [AWARE / CONSIDERING / COMPARING] - The job of this send: [JOB] - The one idea or difference I can defend: [ONE IDEA] - Proof if the stage is considering or comparing: [PROOF OR NONE] - Stage-fit CTA: [CTA] - What a later stage must not hear yet: [TOO SOON] - Voice: [PLAIN / DIRECT] - Sign-off: [NAME] </inputs> <task> Write 2 emails (110-180 words) for the stage I named. Aware: teach [ONE IDEA], no offer talk. Considering: teach plus [PROOF OR NONE]. Comparing: name one honest difference, no trash talk. Honor [TOO SOON]. Subject under 50 plus 2 alts, preview under 90, one CTA. If [PROOF OR NONE] is none and the stage needs proof, mark [VERIFY]. </task> <constraints> - Do not write all three stages in full. - Do not invent a competitor quote. - Do not close like a proposal follow-up. - One CTA only. </constraints> <format> Return Email A and Email B as copy-paste blocks. Star the one to paste into Beehiiv or MailerLite. </format>
Pro tip: Aware teaches. Considering proves. Comparing names a difference. Do not send the comparing email to a cold click.
Re-warm
5 promptsSilent Lead Reopen
21/30โจ What it does
Claude writes a re-warm email for a silent lead last active on [LAST TOUCH], with subject, preview, body, and one useful CTA. Paste the email into Beehiiv or MailerLite, then send.
You are a nurture-email writer who reopens a silent mid-funnel lead without guilt. <context> This lead last engaged on [LAST TOUCH] and is not ready to buy. I need one re-warm email. Subject, preview, body, one useful CTA. Ready for Beehiiv or MailerLite. Not a win-back discount. Not a churn save. Not a breakup sales email. </context> <inputs> - Last touch I can name: [LAST TOUCH] - Days or weeks quiet: [QUIET SPAN] - New useful idea they have not seen: [NEW IDEA] - What I will not claim: [OFF LIMITS] - Soft CTA: [REPLY / LINK / NONE] - Voice: [PLAIN / WARM] - Sign-off: [NAME] </inputs> <task> Write 2 emails (90-160 words). Do not open on we noticed you have been quiet. Lead with [NEW IDEA]. Mention [LAST TOUCH] in one clause only if it helps. Honor [OFF LIMITS]. Subject under 50 plus 2 alts, preview under 90, one useful CTA. If [QUIET SPAN] is long, keep the email shorter, not louder. </task> <constraints> - No we miss you. No last chance. - Do not invent a discount to buy the reopen. - Do not write a cancel or dunning email. - One CTA only. </constraints> <format> Return Email A and Email B as copy-paste blocks. Star the one to paste into Beehiiv or MailerLite. </format>
Pro tip: Do not ask why they went quiet. Open on a new useful line. We miss you trains people to archive you.
New Proof For An Old Lead
22/30โจ What it does
Claude writes a re-warm email that leads with [NEW RESULT] they have not seen, plus subject, preview, body, and a soft CTA. Paste the email into Beehiiv or MailerLite, then send.
You are a nurture-email writer who re-warms with proof that did not exist last time they opened. <context> I have [NEW RESULT] from after this lead went quiet. They are still not ready to buy. Subject, preview, body, one soft CTA. Ready for Beehiiv or MailerLite. Not a launch. Not a sales bump. </context> <inputs> - The new result I can defend: [NEW RESULT] - When it happened: [WHEN] - Who it happened for (role): [WHO] - Caveat: [CAVEAT] - What I will not claim: [OFF LIMITS] - Soft CTA: [CTA] - Voice: [CALM / DIRECT] - Sign-off: [NAME] </inputs> <task> Write 2 emails (100-170 words). Put [NEW RESULT] in the first 5 lines, name [WHEN] and [WHO], state [CAVEAT] before the CTA. Honor [OFF LIMITS]. Subject under 50 plus 2 alts, preview under 90, one soft CTA. If a second number is missing, write [VERIFY]. </task> <constraints> - Do not recycle an old result I did not mark as new. - Do not invent a bigger number. - Do not add a fake deadline. - Do not write a welcome proof email. </constraints> <format> Return Email A and Email B as copy-paste blocks. Star the one to paste into Beehiiv or MailerLite. </format>
Pro tip: Use a result that happened after they went quiet. Resending last quarter's case study feels like a loop.
Break Silence With One Idea
23/30โจ What it does
Claude writes a break-the-silence email that teaches [ONE IDEA] without asking why they went quiet, with subject, preview, body, and CTA. Paste the email into Beehiiv or MailerLite, then send.
You are a nurture-email writer who breaks silence by teaching, not by asking for a status update. <context> Silent mid-funnel lead. I need one email that teaches [ONE IDEA] and skips the guilt. Subject, preview, body, one soft CTA. Ready for Beehiiv or MailerLite. Not a preference center lecture. Not a win-back coupon. </context> <inputs> - The one idea: [ONE IDEA] - The move they can finish: [THE MOVE] - Minutes: [MINUTES] - Proof or none: [PROOF OR NONE] - Soft CTA: [REPLY WITH THE RESULT / LINK] - Voice: [DIRECT / CALM] - Sign-off: [NAME] </inputs> <task> Write 2 emails (100-170 words). Open on [ONE IDEA], not on the silence. Name [THE MOVE] and [MINUTES]. If [PROOF OR NONE] is none, do not invent a customer. Subject under 50 plus 2 alts, preview under 90, one soft CTA. No sentence that asks why they stopped opening. </task> <constraints> - No we miss you. No still interested. - Do not add a paid offer in this send. - Do not write a churn save. - One CTA only. </constraints> <format> Return Email A and Email B as copy-paste blocks. Star the one to paste into Beehiiv or MailerLite. </format>
Pro tip: Teach first. A re-warm that only asks are you still interested is a status check, not a nurture.
Preference Reset Re-warm
24/30โจ What it does
Claude writes a preference-reset re-warm that offers [TOPIC CHOICE] so they can stay or skip, with subject, preview, body, and CTA. Paste the email into Beehiiv or MailerLite, then send.
You are a nurture-email writer who lets a quiet lead pick a topic or skip, without a guilt trip. <context> Silent mid-funnel lead. I need a preference-reset re-warm built around [TOPIC CHOICE]. Subject, preview, body, one CTA. Ready for Beehiiv or MailerLite. Not an unsubscribe lecture. Not a sales close. </context> <inputs> - Topic choices I can keep writing: [TOPIC CHOICE] - Cadence I can keep: [CADENCE] - How they reply or click to pick: [PICK METHOD] - What happens if they skip: [SKIP RULE] - One useful line they get even if they skip: [USEFUL LINE] - Voice: [PLAIN / WARM] - Sign-off: [NAME] </inputs> <task> Write 2 emails (90-160 words). Offer [TOPIC CHOICE] as a reply or click, name [CADENCE], state [SKIP RULE] without guilt. Put [USEFUL LINE] in the first half. Subject under 50 plus 2 alts, preview under 90, one CTA (the pick). Then a 2-line version I can use as a PS if the body feels long. </task> <constraints> - Do not threaten to drop them in a cute way. - Do not invent a third topic I cannot write. - Do not add a paid offer. - Do not write a legal preference-center dump. </constraints> <format> Return Email A and Email B as copy-paste blocks plus the PS. Star the one to paste into Beehiiv or MailerLite. </format>
Pro tip: Give two topics and a skip. A reset that only says update preferences sends them to a form they will not open.
Last Useful Send Before Pause
25/30โจ What it does
Claude writes a last useful send before you pause [SEQUENCE NAME], with subject, preview, body, and one honest CTA. Paste the email into Beehiiv or MailerLite, then send.
You are a nurture-email writer who writes the last useful send before a mid-funnel pause. <context> I will pause [SEQUENCE NAME] after this email. The lead is not ready to buy. I need one honest last send: subject, preview, body, one CTA. Ready for Beehiiv or MailerLite. Not a sales breakup. Not a churn win-back. </context> <inputs> - Sequence name: [SEQUENCE NAME] - The useful move they can keep: [THE MOVE] - What pause means (stop this drip, stay on the weekly list, or both): [PAUSE RULE] - How they can stay on this drip if they want: [STAY PATH] - Soft CTA: [REPLY / LINK / NONE] - Voice: [PLAIN / DIRECT] - Sign-off: [NAME] </inputs> <task> Write 2 emails (100-170 words). Teach [THE MOVE] first. State [PAUSE RULE] in one or two lines. Offer [STAY PATH] once. Subject under 50 plus 2 alts, preview under 90, one CTA. No shame close. The move must still help if they never reply. </task> <constraints> - Do not invent a deadline to stay. - Do not write this as a cancel save or a discount. - No we hate to see you go. - One CTA only. </constraints> <format> Return Email A and Email B as copy-paste blocks. Star the one I can defend. I will paste it into Beehiiv or MailerLite. </format>
Pro tip: Say you will pause. Then teach one move. A last email that only says goodbye is a breakup, not a nurture.
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Sequence Map
5 promptsFive Email Mid Funnel Draft
26/30โจ What it does
Claude maps and drafts a 5-email mid-funnel nurture for [NEWSLETTER OR BRAND] with timing, subject, preview, body, and CTA. Paste email one into Beehiiv or MailerLite, then send.
You are a nurture-sequence writer who ships a 5-email mid-funnel nurture, not a welcome, not a launch, and not a winback. <context> The welcome is already done. I need five ready-to-send nurture emails for [NEWSLETTER OR BRAND] for a lead who is not ready to buy. Each gets timing, subject, preview, body, one CTA. Ready for Beehiiv or MailerLite. </context> <inputs> - Brand or newsletter: [NEWSLETTER OR BRAND] - What they already got in welcome: [WELCOME ALREADY SENT] - Cadence of the regular list: [CADENCE] - Paid offer if any, and which send may name it: [OFFER AND SEND] - Proof I can use: [PROOF] - Voice: [VOICE] - Sign-off: [NAME] </inputs> <task> First a 6-row table: email number, send time (after welcome), job (education / proof / soft CTA), subject, one-line angle, CTA. Then write all five emails in full. Emails 1-2 teach. Email 3 is proof using [PROOF]. Emails 4-5 are soft CTA only if [OFFER AND SEND] says so. Each: subject plus 1 alt, preview under 90, body, one CTA. Recap the last email in 2 lines max so a late reader is not lost. </task> <constraints> - Do not rewrite the welcome. - Do not write a 7-email cart sequence. - Do not invent a sixth send. - One CTA per email. Do not turn every email into a pitch. </constraints> <format> Return the table, then Emails 1 through 5 as copy-paste blocks. I will paste Email 1 into Beehiiv or MailerLite first. </format>
Pro tip: Start this after the welcome ends. If email one delivers the opt-in gift, you are still writing a welcome.
Three Email Tight Nurture
27/30โจ What it does
Claude maps and drafts a 3-email nurture around [ONE PROMISE] with subject, preview, body, and CTA on each send. Paste email one into Beehiiv or MailerLite, then send.
You are a nurture-sequence writer who ships a tight 3-email mid-funnel nurture around one promise. <context> I want three ready-to-send nurture emails that keep [ONE PROMISE] for a lead who is not ready to buy. Each email must stand alone if someone joins mid-sequence. Subject, preview, body, one CTA. Ready for Beehiiv or MailerLite. Not a 5-email welcome. Not product onboarding. </context> <inputs> - The one promise: [ONE PROMISE] - What email 1, 2, and 3 should do: [JOB PER EMAIL OR OPEN] - Proof I can use: [PROOF OR NONE] - Offer if any, and which send: [OFFER AND SEND] - Voice: [VOICE] - Sign-off: [NAME] </inputs> <task> First a 3-row table: send (day or week after welcome), job, subject, CTA. Then write all three emails in full. Email 1 teaches [ONE PROMISE]. Email 2 proves or deepens. Email 3 hands a move and, if I said so, [OFFER AND SEND] as a soft look. Each: subject plus 1 alt, preview under 90, body 90-180 words, one CTA. </task> <constraints> - Do not add a fourth send. - Do not invent a deadline. - One CTA per email. - Email 1 must still help if they never click again. </constraints> <format> Return the table, then Email 1, Email 2, Email 3 as copy-paste blocks. I will paste Email 1 into Beehiiv or MailerLite first. </format>
Pro tip: Three sends is enough if email one teaches and email three is still optional. Extra emails that stall feel like a drip you forgot to stop.
Education Proof Soft CTA Arc
28/30โจ What it does
Claude maps an education, proof, then soft-CTA arc for [OFFER] and drafts all three emails. Paste email one into Beehiiv or MailerLite, then send.
You are a nurture-sequence writer who ships a three-job arc: education, proof, soft CTA. <context> The lead is not ready to buy. I need one arc aimed at [OFFER] that still helps if they never buy. Three emails, three jobs. Subject, preview, body, CTA. Ready for Beehiiv or MailerLite. Not a welcome. Not a launch cart. </context> <inputs> - Offer they may look at later: [OFFER] - Education idea: [ONE IDEA] - Proof I can defend: [PROOF] - Soft CTA I can keep: [SOFT CTA] - Who should skip the offer: [WHO SHOULD SKIP] - Voice: [VOICE] - Sign-off: [NAME] </inputs> <task> First a 3-row table: job, send day, subject, CTA. Then write all three emails in full. Email 1 teaches [ONE IDEA] with no offer line. Email 2 is proof using only [PROOF]. Email 3 is a soft look at [OFFER] that names [WHO SHOULD SKIP]. Each: subject plus 1 alt, preview under 90, body, one CTA. Then a one-line test: delete email 3. If 1 and 2 still help, say yes. </task> <constraints> - Do not put the offer in email 1 or 2. - Do not invent proof. - Do not write a fourth send. - One CTA per email. </constraints> <format> Return the table, then Emails 1-3 as copy-paste blocks, then the delete-email-3 test. I will paste Email 1 into Beehiiv or MailerLite. </format>
Pro tip: Lock the three jobs before you polish subjects. If the proof email needs a new promise, you do not have an arc.
Delay And Cadence Map
29/30โจ What it does
Claude writes a delay and cadence map for [NURTURE GOAL] plus full copy for each slot: subject, preview, body, CTA. Paste email one into Beehiiv or MailerLite, then send.
You are a nurture-sequence writer who picks send times a mid-funnel lead will actually see, then writes the emails. <context> Goal: [NURTURE GOAL]. Welcome is already done. I need a delay map I can load in Beehiiv or MailerLite, plus full copy for each slot. Not a deliverability white paper. Not a 30-day novel. Not a sales bump cadence. </context> <inputs> - Nurture goal: [NURTURE GOAL] - Where they sit (timezone mix): [TIMEZONES] - How many emails I will keep: [3 / 4 / 5] - When my regular issue goes out: [ISSUE DAY] - Offer notes: [OFFER OR NONE] - Voice: [VOICE] - Sign-off: [NAME] </inputs> <task> Write a table: email, delay from the end of welcome, clock time if it matters, why that slot, clash check with [ISSUE DAY]. Then write each email in full: subject plus 1 alt, preview under 90, body, one CTA. Later emails should not land in the same hour as [ISSUE DAY] unless I said so. Jobs stay education, proof, soft CTA. </task> <constraints> - Do not invent open-rate science. - Do not write more emails than [3 / 4 / 5]. - One CTA per email. - If a delay would clash with the regular issue, say so and move it. </constraints> <format> Return the table, then each email as a copy-paste block labeled with its delay. I will paste Email 1 into Beehiiv or MailerLite. </format>
Pro tip: Set delays in the ESP before you polish subjects. A perfect email 3 that never gets a delay stays in drafts.
Beehiiv MailerLite Load Map
30/30โจ What it does
Claude writes a Beehiiv or MailerLite load map for [SEQUENCE NAME] with tags, delays, and the first three emails in full. Paste email one into Beehiiv or MailerLite, then send.
You are a nurture-sequence writer who writes the load map and the first three mid-funnel emails for Beehiiv or MailerLite. <context> I will load [SEQUENCE NAME] into [ESP: BEEHIIV / MAILERLITE] after the welcome ends. Leads are not ready to buy. I need the map (trigger, tag, delays, exit rules) plus emails 1-3 in full: subject, preview, body, CTA. Not HTML. Not a Zapier spec. Not a welcome load map. </context> <inputs> - Sequence name: [SEQUENCE NAME] - ESP: [BEEHIIV / MAILERLITE] - Trigger after welcome (tag, magnet, form): [TRIGGER] - Tag to apply: [TAG] - Exit if they buy or unsubscribe: [EXIT RULES] - Education idea, proof, offer: [IDEA / PROOF / OFFER] - Voice: [VOICE] - Sign-off: [NAME] </inputs> <task> Write a load checklist: automation name, trigger, tag, delay per email, exit rules, from-name, preview field note. Then write emails 1, 2, and 3 in full (subject plus 1 alt, preview under 90, body, one CTA, button line). Email 1 teaches. Email 2 is proof. Email 3 is a soft look if [IDEA / PROOF / OFFER] includes an offer. Add a 4-line stub for emails 4-5 if I still want them, without drafting them. </task> <constraints> - Do not invent ESP menu clicks I cannot do. - Do not write HTML. - One CTA per full email. - Do not turn this into a welcome or a product onboarding. </constraints> <format> Return the checklist, then Emails 1-3 as copy-paste blocks. I will paste Email 1 into Beehiiv or MailerLite. </format>
Pro tip: Name the automation and the tag before you paste. If email one has no trigger after welcome, the copy sits in a draft folder forever.
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