Professionals today need quick, reliable insights for complex decisions. This article shows how to use deep research with ChatGPT, an AI tool for thorough web-based analysis.
About Deep Research
Deep research is a specialized AI capability in ChatGPT that conducts multi-step research on the public web. Powered by a version of OpenAI’s o3 reasoning model, it autonomously searches, reads, and analyzes text, images, and PDFs from diverse online sources. It produces detailed, cited reports in minutes—work that could take humans hours or days.
It’s ideal for professionals in marketing, finance, science, or law, and anyone needing precise, reliable research. Deep research excels at uncovering niche information across multiple websites, saving time and enhancing decision-making with documented outputs.
In our example, we’ll use ChatGPT’s Deep Research feature to perform market research for a B2B computer monitor company planning a bold expansion into South Korea or Taiwan. Here’s how to navigate the process step-by-step.
Requirement
- A ChatGPT Plus or Pro account
