Claude Prompt Library

TikTok Scripts With Storytelling That Actually Lands

20 copy-paste prompts

20 Claude prompts for viral hooks, multi-beat scripts, storytime structure, trend adaptation, and the narrative craft Claude brings to short-form video.

Scripts & Storytelling

5 prompts

Viral Hook Bank (15 variants)

1/20

<task>Generate 15 TikTok hooks for [topic]</task> <audience>[describe]</audience> <output> Mix formulas: contrarian claim, surprising stat, bold promise, confession, pattern interrupt, curiosity gap, specific pain callout, identity callout, discovery moment, mystery reveal, before/after tease, Q→A teaser, time-bound claim, challenge stat, weird fact. Each: 1-3 seconds, spoken + text overlay. Rank by viral likelihood.

Generates 15 TikTok hook variations across 15 formulas with viral ranking.

💡

Pro tip: TikTok hooks determine everything in the first 3 seconds. Claude is good at varied hook generation — ask for 15 and actually pick the best, not the first. The winning hook is rarely your first draft.

Storytime Script (60-90s)

2/20

<task>Script a TikTok storytime</task> <event>[describe what happened]</event> <lesson>[what you took]</lesson> <output> - 0-3s: hook teasing the conclusion (not the beginning) - 4-10s: setup — who/where/when - 10-60s: unfolding story with mini-hooks every 10-15s - 60-80s: revelation or lesson - 80-90s: discussion prompt + follow </output>

Scripts 60-90s storytime TikToks with conclusion-first hooks and mini-hooks for sustained attention.

💡

Pro tip: Storytimes live on pacing. Every 15s drop a breadcrumb ("and that's when it got weird"). Viewers need a reason to keep watching past each segment. Claude handles multi-beat narrative pacing particularly well.

Educational Tutorial Script

3/20

<task>Script a 45s educational tutorial</task> <skill>[what I'm teaching]</skill> <output> - 0-3s: hook showing end result - 4-10s: "here's how in N steps" - 10-35s: the steps with text overlays - 35-45s: payoff demonstration + follow CTA </output>

Scripts educational tutorial TikToks with end-first hook, stepped instruction, and payoff demonstration.

💡

Pro tip: Tutorial TikToks that lead with the first step bore viewers. Lead with the finished result — then walk through how. Destination-first makes viewers hungry for the journey.

Talking-Head with Hook Cycles

4/20

<task>Script a talking-head TikTok (60s)</task> <topic>[describe]</topic> <angle>[your take]</angle> <output> - 0-3s: main hook - 3-10s: setup - 10-20s: point 1 + mini-hook for point 2 - 20-30s: point 2 + mini-hook for point 3 - 30-45s: point 3 + insight - 45-60s: takeaway + CTA </output>

Scripts talking-head TikToks with 3-point structure and mini-hooks between points for sustained watch time.

💡

Pro tip: One hook isn't enough for 60s talking-head. Every 10-15 seconds, tease the next point ("but wait, the third one changed everything"). This is how you hit 70%+ watch-through that triggers viral distribution.

Trend Adaptation Script

5/20

<task>Adapt [trend] to my niche [niche]</task> <trend_description>[audio, format, template]</trend_description> <output> - 5 video concepts adapting the trend - Per concept: hook, visual, text overlay, authenticity check - Ranked by likely performance - Concepts to skip (would feel forced) </output>

Adapts TikTok trends to niche content with ranked concepts and authenticity filter.

💡

Pro tip: Forced trend participation reads as desperate. Only adopt trends where your niche angle is genuinely obvious. Skip trends that require too much explanation to fit.

XML tags are just the start. Learn the full Claude workflow.

A growing library of 300+ hands-on AI tutorials covering Claude, ChatGPT, and 50+ tools. New tutorials added every week.

Start 7-Day Free Trial

Captions & Hashtags

5 prompts

Caption (5 variants)

6/20

<task>Write 5 TikTok caption variants for [video]</task> <goal>[comments / follows / saves]</goal> <output> Each: under 150 chars, TikTok voice, complements (not repeats) video. Variants: curiosity-gap, controversial, question, confession, bold claim. Rank by predicted comment volume.

Writes 5 TikTok caption variants across formulas ranked by predicted engagement.

💡

Pro tip: TikTok captions matter less than video content but can boost comments 20-30% with the right hook. Use captions to ask a question the video doesn't answer, or tease a controversial angle.

Text Overlay Writer

7/20

<task>Write text overlays for this script: [paste]</task> <output> Per script beat: single text overlay, under 60 chars, timing cue. Make them work standalone for silent viewers.

Writes text overlays per script beat with timing cues for silent-view accessibility.

💡

Pro tip: 50%+ of TikTok views happen silent. Text overlays aren't decoration — they're essential. Always test: can a muted viewer follow the video from text alone?

Hashtag Strategy

8/20

<task>Build TikTok hashtag strategy for [niche]</task> <output> 20 hashtags tiered: viral (>10M views), mid (1-10M), niche (100K-1M), micro (<100K). Mix: 3-5 per post from different tiers. Include 3 branded hashtag ideas.

Builds tiered TikTok hashtag strategy with mix-and-rotate per post.

💡

Pro tip: TikTok cares more about watch time than hashtags — but hashtags help the algorithm place your video. 3-5 relevant hashtags beats 20 generic ones. Signal your niche clearly.

Bio Writer

9/20

<task>Write 5 TikTok bio variants</task> <niche>[describe]</niche> <goal>[follow / click / DM]</goal> <output> Each: under 80 chars, state who I help + how, strategic emoji use, CTA in last line.

Writes 5 TikTok bio variants with under-80-char constraint and action CTAs.

💡

Pro tip: TikTok visitors decide to follow in 3-5 seconds on your profile. Bio + pinned videos do 90% of the work. Every character in your bio must earn its place.

CTA Generator (10 variants)

10/20

<task>Generate 10 TikTok CTAs for [goal]</task> <output> Each CTA under 10 words, reason-driven (not command), native TikTok feel. Examples: "Follow for part 2", "Save this before you try it", "Tell me I'm wrong".

Generates 10 reason-driven TikTok CTAs under 10 words each.

💡

Pro tip: "Follow for more" is weak — no promise. "Follow for the 5 mistakes I'll cover next" is strong. Always give viewers a specific reason to act, not just an instruction.

Strategy & Growth

5 prompts

Niche Definition

11/20

<task>Define my TikTok niche</task> <interests>[list]</interests> <expertise>[describe]</expertise> <output> 3 potential niche positions with: specificity, audience size, competition, commercial potential, personal fit. Recommend ONE to commit to for 90 days.

Defines TikTok niche options with commercial analysis and 90-day commitment recommendation.

💡

Pro tip: Broad niches are cemeteries on TikTok. Winners pick laser-specific niches and own them. Your niche should fit in one sentence a 10-year-old would understand.

30-Day Content Calendar

12/20

<task>Build 30-day TikTok calendar</task> <niche>[describe]</niche> <pillars>[3-5 pillars]</pillars> <output> 30 video ideas mapped to pillars, balanced formats (talking head / tutorial / storytime / trend / BTS), 3 "swing for fences" attempts per week, 2 "safe engagement" posts per week.

Builds 30-day TikTok calendar with format balance and viral-attempt allocation.

💡

Pro tip: Daily posting without a plan leads to burnout in 2 weeks. A 30-day calendar gives you 30 days of decisions already made. Swap in new ideas when inspiration strikes, but never stare at a blank page.

Pillar Strategy

13/20

<task>Define 4-5 TikTok content pillars</task> <niche>[describe]</niche> <output> - Pillar names (specific, not broad) - Per pillar: audience need served, signature format, example videos - Pillar balance (percent of posts per pillar) </output>

Defines TikTok content pillars with audience-need mapping and signature formats.

💡

Pro tip: Pillars let the algorithm and audience know what to expect. Best TikTok creators own 3-5 pillars for years. Shallow variety = no loyal audience.

Analytics Review

14/20

<task>Review my TikTok performance</task> <data>[top 10 videos with metrics]</data> <output> 1. Format patterns in winners 2. Hook styles that worked vs flopped 3. Optimal length for my niche 4. Time/day patterns 5. Bottom 3 commonalities 6. 3 specific experiments to test </output>

Reviews TikTok performance with pattern identification and experiment recommendations.

💡

Pro tip: Completion rate and shares are TikTok's most algorithmic signals. Views alone lie. A 100K-view video with 20% completion hurts more than 10K-view at 80% completion.

Trend Research Brief

15/20

<task>Research current TikTok trends for [niche]</task> <output> 1. 5 trending audios relevant or adaptable 2. 3 format trends (editing, transitions, overlays) 3. Trending hashtags in my space 4. Competitor post analysis 5. Rapid-response framework: idea → video in 24-48h </output>

Creates TikTok trend research framework with rapid-response production in 24-48h.

💡

Pro tip: Trends have a 3-7 day window. By day 10, the algorithm stops rewarding. Speed beats polish — rough video in 24 hours beats polished in 5 days.

Monetization & Funnel

5 prompts

Collab Pitch DM

16/20

<task>Write TikTok collab pitch DM to [creator]</task> <their_niche>[describe]</their_niche> <collab_idea>[describe]</collab_idea> <output> - Specific reference to their recent content - Clear collab concept - Mutual benefit - Low-commitment format - Easy next step Max 150 words.

Writes TikTok collab pitch DMs with research, benefit, and low-commitment format.

💡

Pro tip: Collabs win when both parties benefit obviously. Come with specific formats + clear value exchange. Vague "let's collab" messages get ignored.

Sponsored Content Pitch Email

17/20

<task>Pitch sponsored content to [brand]</task> <my_audience>[size + demographics]</my_audience> <fit>[why them]</fit> <output> - Subject earning open - Personalized opener on their brand - Audience fit + stats - Specific content idea I'd create - Rate + timeline Max 200 words.

Writes brand sponsorship pitch emails with concrete content ideas and audience fit.

💡

Pro tip: Brand pitches with concrete content ideas close 5× better than generic pitches. Propose a specific video (hook + format + duration) — make it easy for them to visualize.

Lead Magnet Funnel

18/20

<task>Design a TikTok-to-lead-magnet funnel</task> <lead_magnet>[describe]</lead_magnet> <output> - 3 video concepts teasing the lead magnet - CTA language on-screen and spoken - DM auto-response for keyword comments - Email sequence post-opt-in </output>

Builds TikTok-to-email lead funnels with video concepts, DM auto-responses, and email follow-up.

💡

Pro tip: TikTok-to-email is the highest-leverage creator model. Each step must feel valuable standalone — if any feels like a trap, the funnel leaks.

Live Stream Strategy

19/20

<task>Design TikTok Live strategy</task> <niche>[describe]</niche> <goal>[growth / sales / community]</goal> <output> - Frequency + duration - 5 live topics - Opening hook (people join mid-stream) - Interaction tactics - Monetization paths - Consistency ritual </output>

Designs TikTok Live strategy with opening hooks, interaction tactics, and monetization.

💡

Pro tip: Lives boost account standing in the algorithm for days after. 1-2 weekly hour-long lives can outperform 50 videos for growth. Consistency > polish.

Cross-Platform Repurposing

20/20

<task>Repurpose my top 5 TikToks</task> <top_tiktoks>[describe]</top_tiktoks> <platforms>[Instagram Reels, YouTube Shorts, LinkedIn]</platforms> <output> Per platform: required changes (overlay, caption, audio), adaptation strategy, weekly workflow to turn 3 TikToks into 12 pieces.

Repurposes TikToks across platforms with per-platform adaptation workflow.

💡

Pro tip: Cross-posting raw TikToks fails (watermark tanks Instagram reach). Export without watermark, swap audio, tweak caption per platform. 15 min extra = 3× the reach.

Frequently Asked Questions

Claude's narrative coherence and multi-beat storytelling handle TikTok's hook-cycle requirement particularly well. For storytimes (60-90s with nested mini-hooks), Claude holds the thread better than ChatGPT. For quick hook variations, ChatGPT is faster.
No. But it can help you reverse-engineer viral patterns. Paste 5-10 viral videos in your niche and ask Claude to identify common hooks, pacing patterns, or emotional triggers. Use those insights to inform — not dictate — your content.
In 2026, 15-30s often outperforms longer for most niches (completion rate is king). Longer (60-90s) works for storytimes, tutorials, and established creators with earned attention. Start short; graduate as audience builds.
Yes, particularly for conversation-driving captions with subtlety. TikTok captions that complement (not repeat) the video can boost comments 20-30%. Claude's nuance shines here.
Real-time trend data — Claude's knowledge cutoff means it can't know this week's viral audio or hook patterns. Combine Claude's structural thinking with live trend tools (TikTok Creative Center, PipiAds, Minea) for current-trend adaptation.

Prompts are the starting line. Tutorials are the finish.

A growing library of 300+ hands-on tutorials on ChatGPT, Claude, Midjourney, and 50+ AI tools. New tutorials added every week.

Start 7-Day Free TrialExplore AI for Marketing courses

7-day free trial. Cancel anytime.

Browse All Claude Prompt CollectionsBrowse All Prompt Collections